Elldoeshair

Elldoeshair

Elldoeshair is a Christchurch Central City hair salon offering hairdressing services in the heart of Christchurch. The salon is run by Ellie, a named hairdresser in customer feedback, and serves clients seeking personalised cuts and styling. Review themes note consistent satisfaction and a high standard of workmanship from repeat customers.

284 Kilmore Street, Christchurch Central City, Christchurch 8011, NZ

Performance snapshot

How does Elldoeshair measure up?

1.7

Reputation Score

Reviews, ratings, response rate, and business listing completeness

1.4

Overall Score

Scored out of 10 across nine marketing areas

2

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Elldoeshair shows a very low overall digital marketing health score, with several key opportunities to lift performance. The strongest near-term gains come from improving Google review response rate and aligning opening hours with peak demand, while continuing to build on the existing listing strengths.

Google Business Listing

Elldoeshair's Google Business Listing shows a low health score but clear listing ownership. Strengths include a claimed listing, visible open status, listed title, phone number, and full address. The main opportunity is to add a website link and a more meaningful description, while expanding photos to improve engagement and relocation from the bottom 25% of photo count.

Google Maps Ranks

Elldoeshair shows very low overall health in Google Maps search results, indicating limited visibility. The strongest momentum is in two top-performing keywords where it ranks within the top 20, suggesting some reach with unisex hairdresser in Phillipstown and hair extension technician in Dallington. The opportunities focus on consolidating the suburb accuracy and improving aggregate visibility to move out of the low bracket.

Citations & Social Media

Elldoeshair shows a health score of 3.0 out of 10, indicating below average overall health for social presence and local directories. The strongest current asset is a very high trust Facebook profile, with ongoing value from a well-maintained Fresha listing and a Yellow Directory listing. Key missing elements include TikTok, NoSecretSalon, LinkedIn profiles and a company page.

Open Hours vs Demand

Elldoeshair's opening hours partially match Christchurch demand: 25 peak hours are covered but 46 popular hours are missed, giving a low temporal health score. Strong alignment occurs midweek and Friday mid-morning to midday, while several high-demand Saturday and Tuesday lunchtime hours are closed. No open hours fall in low-demand windows, so reducing hours is not the primary fix.

Elldoeshair

The overall health level is limited by sparse review data. The business shows a positive early signal - a single 5-star review - and customer comments point to consistent satisfaction, personalised cuts and a high standard of workmanship from repeat clients. The most important finding is that Ellie is named in feedback, indicating a strong personal reputation that shapes customer sentiment.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

21%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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