The Salon Collective
The Salon Collective is a hairdressing salon in Pegasus, Waimakariri, that specialises in blonde transformations. The team focuses on colour packages and continual training to refine technique. Clients can expect a salon that centres colour expertise, personalised service and a relaxed in-chair experience across its Christchurch and North Canterbury locations.
Performance snapshot
How does The Salon Collective measure up?
6.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.2
Overall Score
Scored out of 10 across nine marketing areas
6.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The Salon Collective shows an overall digital marketing health of 5.4 out of 10, indicating average performance with room to improve. Key strengths include a claimed Google Business Listing and a visible phone number, plus a live website link and open-for-business status. Ongoing focus should be on gathering more reviews and improving Google Maps presence to raise overall health.
Google Business Listing
The Salon Collective shows an average health score on Google Business Listing, with notable strengths in claimed status, phone number and website link, and accurate open-for-business status. The main opportunities are to refine the listing description to move above the bottom quartile and to continue adding high-quality photos to reach the local midpoint.
Google Maps Ranks
The Salon Collective shows a very low health score for Google Maps search at 0.0 out of 10, indicating minimal visibility. Key opportunities lie in improving the aggregated maps presence and ensuring the suburb/borough listing matches the queried spelling, which could lift rankings and attract more local clients.
Citations & Social Media
The Salon Collective shows a healthy overall presence with a health score of 8.0 out of 10. This indicates strong visibility on key platforms and directories. Two notable takeaways are the outstanding Facebook and Instagram profiles, which reflect consistent branding and audience engagement, and a solid Neighbourly listing that connects the salon to the local community.
Open Hours vs Demand
The Salon Collective's opening hours match several high-demand weekday afternoons but miss key weekend and mid-morning demand. Strong alignment is clear on Wednesday (2-4pm) and Thursday (3-4pm), while Saturday early afternoon and Tuesday mid-morning are closed despite high search activity. No low-demand open hours were found, indicating hours are focused but some peak windows are not covered.
Overall health is positive but based on a small, recent sample: average rating 5.0 from five reviews. Customers consistently praise attentive colour work, personalised service and comfortable in-chair experiences, with particular mention of stylists Charlotte and Deb. No recurring complaints appear. The sentiment points to strong customer satisfaction in colour expertise, though conclusions are limited by the small number of recent reviews.
Reputation
Reputation & Ratings
60%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
57%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for The Salon Collective
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about The Salon Collective
The Salon Collective is a hairdressing salon based in Pegasus, Waimakariri, serving clients across Christchurch and North Canterbury. It describes itself as a blonde transformation specialist and highlights locations including Avonhead, Pegasus and Rangiora.
The salon offers colour services packaged as complete treatments, with a stated focus on blondes. Staff training and ongoing skills development are emphasised, and the site notes that colour services are provided as packages so clients do not need to supply products or extras.
Clients' reviews commonly note friendly, professional and attentive stylists who listen to requests and take care with cuts and colour. Review themes include personalised care, clear communication about desired styles, and repeat visits from satisfied customers. Several reviews single out stylists by name for their skill with cuts and colour and mention a comfortable, welcoming atmosphere.
Locally, The Salon Collective is positioned as a destination for clients seeking specialist blonde work delivered in packaged colour services. Its combination of focused training, named stylist relationships and a presence across multiple nearby suburbs forms the practical basis of its offering for Waimakariri and North Canterbury clients.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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