The Sparkes Photography Co.

The Sparkes Photography Co.

The Sparkes Photography Co. is a Merivale-based Christchurch photography studio led by Jenna (and Reece). They specialise in wedding and engagement photography and videography, focusing on capturing authentic moments, atmosphere and aesthetic detail. Clients commonly note a comfortable, supportive shoot experience and high-quality photos and video that capture emotion and the day's vibe.

5/18 Rastrick Street, Merivale, Christchurch 8014, NZ

Performance snapshot

How does The Sparkes Photography Co. measure up?

8

Reputation Score

Reviews, ratings, response rate, and business listing completeness

6.5

Overall Score

Scored out of 10 across nine marketing areas

3.7

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

The Sparkes Photography Co. shows an overall digital marketing health of 6.5 out of 10, indicating above-average performance with room for improvement. The most important findings are a lack of on-page SEO and no recorded referring domains, plus gaps in title tag and meta description health. Overall health suggests steady visibility but needs targeted fixes to lift rankings.

Google Business Listing

The Sparkes Photography Co. shows solid profile health with a 6.2 out of 10 (above average). Notable strengths include a claimed listing, a live phone number, and a website link plus an open-for-business status, which reassures potential clients. The main opportunity is refining the listing description while maintaining strong photos, to move higher in local results.

Google Maps Ranks

The Sparkes Photography Co. shows very strong Maps Search health, with a 9.0 out of 10. This indicates high visibility in Google Maps and solid local presence. Top opportunities focus on pushing the suburb/borough visibility into the top quartile and maintaining above-local-median performance across city searches.

Citations & Social Media

The Sparkes Photography Co. shows solid health with a 4.8 out of 10 overall, indicating reasonable presence but clear room for growth. The strongest achievement is a very high trust Facebook profile, while other platforms have opportunities to improve. The main opportunities lie in expanding TikTok, LinkedIn, and Fresha presence, and strengthening Instagram for broader reach.

Open Hours vs Demand

The Sparkes Photography Co. largely aligns opening hours with local demand: most high-demand windows on Monday late morning and Saturday mornings are covered. However there are notable evening gaps midweek - closed Tuesday and Wednesday evenings and Thursday late afternoon/evening when searches are high. A couple of low-demand open hours (Tuesday 9am, Saturday 4pm) suggest small efficiency gains by shifting a few studio hours toward popular evening slots.

The Sparkes Photography Co.

Overall health level: average rating 5 from 22 reviews. The business shows consistently excellent client sentiment, with repeated praise for comfortable, supportive shoots and high-quality photography and videography that capture emotion and atmosphere. Reviewers also note professionalism, good communication and timely delivery. No recurring complaints appear in the review set.

Reputation

Reputation & Ratings

73%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

85%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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