Phoebe's Beauty Parlour
Phoebe's Beauty Parlour is a Sydenham-based beauty studio in Christchurch offering Korean and Traditional lash lifts alongside laser hair removal, spray tans, brow and lash tinting, and professional teeth whitening. Phoebe is NZCTWA qualified in teeth whitening. The studio presents a calm, welcoming space with treatments tailored to clients and comforts such as a heated treatment chair.
Performance snapshot
How does Phoebe's Beauty Parlour measure up?
7.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.2
Overall Score
Scored out of 10 across nine marketing areas
5.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Phoebe's Beauty Parlour shows a solid overall digital marketing health with a score of 7.2 out of 10. The strongest completed items include a fully claimed Google business listing with an open status and a website linked from the listing, plus a perfectly healthy domain. Key opportunities focus on improving on-page SEO, meta descriptions, and gathering local backlinks to boost visibility.
Google Business Listing
Phoebe's Beauty Parlour shows a very strong Google Business Listing health score of 8.9 out of 10, indicating solid completeness and accuracy. The listing already provides a clear title, claimed status, phone number, and a website link, with open-for-business status visible. The two key strengths are the well-populated listing description and a solid photo count that differentiates the business locally.
Google Maps Ranks
Phoebe's Beauty Parlour shows moderate health in Google Maps search with a 4.7/10. The business already ranks for several Sydenham and Somerfield queries, including laser hair removal, beauty salon, and eyelash services. The top opportunities focus on improving aggregate Maps visibility and maintaining momentum in the local borough to reach top performers.
Citations & Social Media
Phoebe's Beauty Parlour shows very high health (8.8/10) in the Citations & Social Presence area. Current strengths include a strong Facebook and Instagram presence, plus listed entries on Fresha, Neighbourly and Yellow Directory. The strongest positive signals come from social profiles with high trust scores and active listings, indicating solid local reach and brand visibility.
Open Hours vs Demand
Phoebe's Beauty Parlour shows strong timing alignment with local demand but has clear gaps on weekend afternoons and a weekday evening. The studio is open during 53 high-demand hours (notably Tue 11am, Wed 3pm, Thu 4pm and Sat 1-2pm) yet misses 24 popular hours, including Sat 4pm and Sunday 1-3pm. No low-demand open hours were identified, so a few targeted hour changes could add sales without creating waste.
Phoebe's Beauty Parlour shows very strong customer sentiment with an average 5/5 rating across 68 reviews, reflecting consistently positive experiences. Customers repeatedly praise Phoebe's warm, welcoming manner, professional and gentle treatments (lash lifts, laser hair removal, spray tans, teeth whitening), and the comfortable studio environment including a heated treatment chair. No recurring complaints are evident.
Reputation
Reputation & Ratings
43%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
95%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Phoebe's Beauty Parlour
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Phoebe's Beauty Parlour
Phoebe's Beauty Parlour is a beauty studio located in Sydenham, Christchurch. It offers a mix of cosmetic and wellness treatments centred on brow, lash and skin care.
The salon specialises in Korean and Traditional lash lifts, lash and brow tinting, laser hair removal, custom spray tans and professional teeth whitening. Phoebe is NZCTWA qualified in teeth whitening and the service list also includes red and infrared light therapy, blue light therapy and lymphatic drainage.
Clients commonly describe friendly, relaxed service and clear explanations of treatments. Reviews note that appointments feel calm and comfortable, with specific mentions of the heated treatment chair, experienced handling of lash procedures and a gentle approach to laser sessions. Many clients report good results and say staff make them feel at ease.
Locally, Phoebe's Beauty Parlour presents itself as a single-practitioner studio focused on personalised treatments and comfort. The combination of technical services, light therapies and an emphasis on a welcoming appointment experience is the practical distinction the studio offers within Sydenham.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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