Collective Hair Design

Collective Hair Design

Collective Hair Design is a family-friendly hair salon located just off Main Street in Lincoln. The salon stocks Kerastase, L'Oreal and Matrix products and uses ghd styling tools. Services include cuts, colour, Kerastase Fusio treatments, BKT/Keratin smoothing and straightening, perms and a camera-based hair and scalp check. Online booking is available.

5d Robert Street, Lincoln 7608, NZ

Performance snapshot

How does Collective Hair Design measure up?

9.3

Reputation Score

Reviews, ratings, response rate, and business listing completeness

9.8

Overall Score

Scored out of 10 across nine marketing areas

7.9

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Collective Hair Design shows a very high digital health score of 9.8 out of 10. Overall health is strong, with key strengths in domain health and a claimed Google Business Listing, and open-for-business status. The most notable opportunities lie in improving Google Maps search results visibility, increasing and securing more Google reviews, and refining on-page SEO and paid traffic signals for better conversions.

Google Business Listing

Collective Hair Design shows a very high health score on Google Business Listing, indicating strong listing completeness and verification. The key findings highlight that the listing is claimed, open-for-business status is shown, a website link and phone number are present, and the listing title is visible. The main opportunity noted is further photos to push rankings.

Google Maps Ranks

Collective Hair Design shows moderate visibility on Google Maps with an overall health score of 5.2 out of 10. The business ranks well for several hair-related keywords in Lincoln, including "hair salon in lincoln, christchurch, new zealand" (rank 4) and "unisex hairdresser in lincoln, christchurch, new zealand" (rank 5). Opportunities lie in continuing gains in aggregate maps searches and maintaining borough presence.

Citations & Social Media

Collective Hair Design shows a solid health score of 7.3 out of 10. Strengths include outstanding Instagram and Facebook profiles and a well-maintained Fresha listing, indicating strong social presence and accessible booking. Key next steps focus on expanding reach on missing channels and directories to improve discovery among potential customers.

Open Hours vs Demand

Collective Hair Design's opening hours largely match local demand, with strong alignment during key mid-day Saturday and Tuesday peaks. Notable missed opportunities occur on Sundays around midday and mid-afternoon, and Wednesday at 5pm when local searches remain high but the salon is closed. No open hours fall in low-demand windows. Consider selectively opening Sunday afternoons or extending Wednesday into early evening for commercial gain.

Collective Hair Design

Overall health: average rating 4.5/5 from 107 reviews, signaling generally positive customer sentiment. Reviews repeatedly praise BKT/Keratin smoothing and Kerastase Fusio treatments and note warm, knowledgeable staff and thoughtful extras in-salon. A small but notable set of low-star reviews raises a consistent complaint about some men's haircut experiences, which contrasts with the dominant positive feedback.

Reputation

Reputation & Ratings

100%

response rate

How often you engage with customer feedback

4.5

average rating

Your overall rating as seen by potential customers

81%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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