Howden Insurance
Howden Insurance is an insurance broker based in Christchurch Central City offering business and personal insurance, including fire and general policies. The firm describes itself as cutting through red tape and providing hands-on support; clients note helpful, professional service from named advisers and a straightforward claims experience.
Performance snapshot
How does Howden Insurance measure up?
8.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
10
Overall Score
Scored out of 10 across nine marketing areas
8.2
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Howden Insurance shows a very high digital marketing health score of 10.0, indicating strong overall performance across key areas. The most notable finding is solid control of the Google Business Listing and perfect domain health, with the listing actively claimed and open status clearly shown. This suggests a reliable online presence for local customers and consistent information across platforms.
Google Business Listing
Howden Insurance shows a very high health on Google Business Listing, with a score of 8.8 out of 10. The profile already includes a website link, claimed status, a visible title, a clear open-for-business status, and a phone number, reflecting solid profile setup. The key findings highlight strong basic information and accessibility along with room to improve photos and description quality.
Google Maps Ranks
Health score for Maps Search Performance is 7.3 out of 10, indicating a solid level of visibility with room to grow. The top opportunities focus on sustaining aggregate presence across suburbs and improving borough visibility, moving toward a local midpoint and beyond.
Citations & Social Media
Howden Insurance shows above-average health with a 6.8/10 in the social presence health index. Strengths include an outstanding Instagram profile, an accurate LinkedIn company listing, and a well-represented Neighbourly Directory entry, which helps local visibility. Key opportunities focus on filling gaps on Facebook, TikTok, GrabOne, Yellow Profile and LinkedIn to broaden reach and trust.
Open Hours vs Demand
Howden Insurance's published hours cannot be matched to local demand peaks because city-level popularity data is unavailable. No specific hours of strong alignment or missed opportunity can be identified from the available dataset. The lack of local demand signals means the current opening pattern appears efficient on the surface, but targeted hour adjustments cannot be recommended without demand data.
Overall health 4.7/5, indicating strong positive customer sentiment. Reviews repeatedly praise helpful, professional advisers and a straightforward claims experience that avoids call-centre frustration. Most comments single out named advisers for hands-on support and prompt service. A small number of critical reviews raise concerns about empathy and communication; the business has responded to clarify its services.
Reputation
Reputation & Ratings
100%
response rate
How often you engage with customer feedback
4.7
average rating
Your overall rating as seen by potential customers
75%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Howden Insurance
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Howden Insurance
Howden Insurance is an insurance broker located in Christchurch Central City that provides business and personal insurance solutions. The firm positions itself as a Fire and General team that works alongside clients to protect business assets and personal property, and it highlights a non-traditional approach to broking.
Services include business and corporate broking, landlord and home insurance arrangements, professional indemnity (PI) insurance and claims support. Website content and firm statements emphasise broking services and client-facing teams rather than fixed, traditional insurer systems.
Customers commonly report helpful, professional interactions with advisers such as Jamie, Julian and Christina, and describe an efficient, people-focused claims experience rather than dealing with a call centre. Reviews mention assistance with PI insurance for contractors, landlord cover while overseas, and straightforward setups for new home insurance.
Locally, Howden Insurance is characterised by its emphasis on practical client support and a hands-on broking approach. The combination of business and personal insurance services, named advisers who appear in client feedback, and a central Christchurch location are the practical features customers can expect when seeking an insurance broker in the area.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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