Flower Bazaar

Flower Bazaar

Flower Bazaar is a florist in the Mairehau suburb of Christchurch that supplies fresh floral arrangements and curated gifts. Run by Iain (Ian) and Des, the shop is known locally for wedding work and everyday bouquets, with many customers noting consistent quality and long-lasting blooms. It operates as a community-focused florist serving Mairehau and nearby suburbs.

406 Innes Road, Mairehau, Christchurch 8052, NZ

Performance snapshot

How does Flower Bazaar measure up?

5.6

Reputation Score

Reviews, ratings, response rate, and business listing completeness

3.9

Overall Score

Scored out of 10 across nine marketing areas

3

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Flower Bazaar shows a below-average overall digital health score of 3.9 out of 10, indicating room for improvement across multiple areas. The most significant takeaways are that the Google Business Listing is claimed with a website link and a visible phone number, and the business is shown as open for customers. These basics support visibility and accessibility, but broader optimisation is needed.

Google Business Listing

Flower Bazaar shows a below-average health score on Google Business Listing at 3.4 out of 10, indicating significant room for improvement in listing completeness and optimisation. The business has a solid base with a website link, claimed status, open-for-business display, a listing title and a phone number, but lacks a meaningful description and a logo. Addressing these gaps can make the profile more informative and trustworthy for customers.

Google Maps Ranks

Flower Bazaar shows a Healthy overall presence on Google Maps, with a health score of 7.7 out of 10. The business ranks well for key local terms, including florist in Mairehau and flower delivery in Northcote-Papanui, indicating strong visibility in the immediate area and nearby suburbs.

Citations & Social Media

Flower Bazaar shows a below-average health score for social presence at 3.3 out of 10, indicating limited visibility across local directories and social platforms. The strongest completed achievement is a highly trusted Facebook profile, with a solid Yellow Directory listing. The main opportunity lies in establishing or revitalising profiles on Instagram, TikTok, LinkedIn, Neighbourly and Yellow to improve discovery and trust among customers.

Open Hours vs Demand

Flower Bazaar's opening hours partly match local demand: the shop is well aligned with strong mid-day demand on Thursdays (10am-2pm) but misses several high-demand windows by remaining closed, notably Saturday 2pm and Sunday 2-4pm. There are no low-demand open hours, so current hours avoid obvious waste but leave substantial missed commercial opportunities on weekend afternoons and a late Thursday afternoon slot.

Flower Bazaar

Flower Bazaar's customer sentiment is very positive, with an average 4.9 rating that indicates strong local approval. Reviews repeatedly praise consistent quality, long-lasting blooms and personalised wedding work from owners Iain and Des. The business's community focus and friendly, helpful service are highlighted as key strengths in customer feedback.

Reputation

Reputation & Ratings

31%

response rate

How often you engage with customer feedback

4.9

average rating

Your overall rating as seen by potential customers

91%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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