COLOURS hair studio (formerly Blink Hair Design)
COLOURS hair studio is a friendly, relaxed hair salon in Somerfield, Christchurch, formerly Blink Hair Design. Serving the Somerfield community and greater Christchurch for more than 20 years, the salon offers cuts, colouring and specialist services. Bookings are essential via phone, text, Facebook Messenger or online, and the team highlights experienced stylists and a recently renovated studio.
Performance snapshot
How does COLOURS hair studio (formerly Blink Hair Design) measure up?
6.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.8
Overall Score
Scored out of 10 across nine marketing areas
6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
COLOURS hair studio shows a healthy overall digital marketing position with a 6.8 out of 10 health score. The strongest current strengths are a perfectly healthy domain and a claimed, open-for-business Google listing with a live website link and listing title, which help customers learn about services while confirming availability.
Google Business Listing
COLOURS hair studio shows a solid health score with room to optimise the listing further. The main strengths are that the listing is claimed, open-for-business status is accurate, it includes a website link and a visible phone number, and the title is present. The two key opportunities focus on refining the description and adding fresh photos to reach the local midpoint.
Google Maps Ranks
COLOURS hair studio shows solid performance in Google Maps with a healthy health score of 7.8 out of 10. The borough-specific visibility is outstanding, placing in the top 10% for Somerfield, Christchurch. The business ranks highly for core keywords such as beauty salon in somerfield, hair salon in somerfield, and unisex hairdresser in somerfield, indicating strong local relevance and steady discoverability for local clients.
Citations & Social Media
COLOURS hair studio shows below average health for Citations & Social Presence, with a 3.1/10 overall. The strongest completed asset is Facebook, which remains outstanding and supports credibility with high trust. Key achievements include a fully updated Fresha profile and a solid Fresha directory presence, which help local visibility beyond the main listing.
Open Hours vs Demand
COLOURS hair studio's opening hours partly match local demand: key weekday lunchtime peaks on Tuesday (11am-2pm) and Wednesday (12pm) are covered, supporting bookings during those times. However, several Saturday midday hours with very high search activity (10am-2pm) are missed while closed. No low-demand hours are open, so stretching weekend hours into Saturday midday would likely be the most efficient adjustment to capture extra trade.
Overall health is strong: average rating 4.9 from 31 reviews, indicating consistently positive customer sentiment. Clients repeatedly praise friendly, professional service, helpful consultations and reliable haircuts that leave them pleased. Clean, recently renovated studio and experienced stylists are noted. A very small number of negative comments exist but do not change the dominant positive tone of the reviews.
Reputation
Reputation & Ratings
13%
response rate
How often you engage with customer feedback
4.9
average rating
Your overall rating as seen by potential customers
84%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for COLOURS hair studio (formerly Blink Hair Design)
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Below average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about COLOURS hair studio (formerly Blink Hair Design)
COLOURS hair studio is a hair salon located in the heart of Somerfield, Christchurch. The salon has served clients from Somerfield and across Christchurch for more than 20 years and was re-born as COLOURS hair studio after an extensive renovation in early 2026. It presents itself as a friendly, relaxed space for local hair services.
The salon provides a broad range of services including haircuts and colouring alongside several specialist treatments. Their offerings include Bond Repair Treatments for softer, stronger hair; Brazilian Secrets Hair Pro Keratin Smoothing Treatments to reduce frizz and improve manageability; and Japanese chemical straightening and perms. The team also states use of branded professional products.
Customers frequently describe the staff as friendly and professional, and reviews note thorough consultations and helpful styling advice. Many clients report satisfaction with cuts and colour results, and highlight a clean, tidy salon environment. Repeat bookings from families and individual clients indicate a focus on personalised service and consistent outcomes.
Practically, COLOURS hair studio combines long-standing local presence with a renovated, relaxed space and a range of technical treatments. Bookings are essential and can be made by phone, text, Facebook Messenger or online. This makes it a Somerfield option for clients seeking both everyday cuts and specialist smoothing or repair treatments.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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