Mike Hawk Photography

Mike Hawk Photography

Mike Hawk Photography is a Somerfield, Christchurch photography studio that blends art and technology to capture family, couples, pet and headshot images. Michael focuses on attention to detail and professional presentation, offering set prices for family, pet, headshot and couples sessions and a practiced approach to corporate headshots.

33B Somerfield Street, Somerfield, Christchurch 8024, NZ

Performance snapshot

How does Mike Hawk Photography measure up?

3.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

4

Overall Score

Scored out of 10 across nine marketing areas

7

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Mike Hawk Photography shows an overall digital marketing health score of 4.1 out of 10, indicating below-average health. The most notable finding is limited customer reviews and inconsistent engagement, with opportunities to improve ratings, review responses, and Google presence. Strengths include a claimed Google listing, a visible open status, a functioning phone number, and a strong Facebook presence.

Google Business Listing

Mike Hawk Photography shows a low overall health on Google Business Listing (2.2/10). The profile has essential basics in place (title, claimed status, phone, full address) but lacks a website link, main image, logo, and sufficient photos. The description is decent and meets local mid-point benchmarks. Key opportunities: add a website link, logo, main image, and more photos to improve visibility and trust.

Google Maps Ranks

Mike Hawk Photography has an above-average health level in Google Maps search at 5.9/10, indicating moderate visibility with room to grow. Top opportunities include improving the aggregate maps score to climb out of the current bracket, and maintaining strong local presence by refining the Google Business Listing to push into the top 10% for the suburb. Current top keywords show strong performance in Somerfield.

Citations & Social Media

Mike Hawk Photography shows a very high health score with strong social presence across Facebook and Instagram. Key strengths include outstanding profiles on Facebook, Instagram and a LinkedIn presence that supports credibility. The most important opportunity is enhancing TikTok and local directory profiles to improve discoverability among local clients, while maintaining high engagement.

Open Hours vs Demand

Mike Hawk Photography's opening hours mostly match local demand with 44 peak hours open and only one low-demand hour open. Strong alignment is during midweek and Friday lunchtime peaks, but several Saturday morning and a Tuesday evening peak are missed. Saturday 4 PM is open while demand is low. Consider opening some Saturday morning slots and reviewing the small Saturday late-afternoon booking schedule.

Mike Hawk Photography

Overall health is not established because there are no customer reviews. The most important findings are low Google rating confidence and an absence of a star rating, which will make potential customers cautious. The business should prioritise collecting reviews from satisfied clients and begin responding publicly to any feedback to build trust and a clearer online reputation.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

0.0

average rating

Your overall rating as seen by potential customers

0%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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