Beauty at Dukes
Beauty at Dukes is a beauty salon in Christchurch Central City offering a full range of therapies including eyelash extensions, lash lifts, brow treatments, facials, spray tans, waxing, manicures, pedicures, nail extensions and professional makeup. The salon is known locally for its lash expertise and personalised attention from a small team led by Krista.
Performance snapshot
How does Beauty at Dukes measure up?
3.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.4
Overall Score
Scored out of 10 across nine marketing areas
2
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Beauty at Dukes shows a low overall digital marketing health score of 2.4/10. The business benefits from a claimed Google listing and a strong Facebook presence, but overall health would improve with better review engagement and domain/SEO fixes. Key insight: existing listing controls and open status support visibility, while gaps in reviews, domain health, and on-page SEO limit performance.
Google Business Listing
Beauty at Dukes shows a low overall health on its Google Business Listing, with room to improve key elements. The listing already has a title, claimed status, open status, phone number and full address, which are strong foundations. The most important gaps are a missing website link and a logo, while the description is improving and photos are increasing.
Google Maps Ranks
Beauty at Dukes shows a low overall Google Maps health score of 2.7 out of 10, indicating limited visibility in maps searches. The business already ranks for several waxing and eyelash related terms, especially in Phillipstown, Waltham and Linwood. Strengths include clear lash expertise and personalised service, while opportunities lie in boosting aggregate and borough-specific map presence to attract more local clients.
Citations & Social Media
Beauty at Dukes shows low overall health in Citations & Social Presence with a 2.6/10. The strongest completed assets are a very high-trust Facebook profile and an updated Fresha listing. Key opportunities include establishing active Instagram and TikTok profiles, plus NoSecretSalon, Neighbourly and Yellow listings to improve local visibility and trust.
Open Hours vs Demand
Beauty at Dukes matches several high-demand windows but also misses a number of popular times. Open slots align with peak demand on Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday 1-2pm. Closed during other busy windows such as Thursday 5-6pm, Wednesday 5pm, Monday 2pm and Sunday 1pm. There are no open hours during low-demand periods, so inefficiency from being open when customers aren't searching is not evident.
Beauty at Dukes shows very strong customer sentiment with an average 5.0 rating from 15 Google reviews, indicating excellent perceived service and reliability. Reviewers repeatedly praise Krista's lash expertise and personalised attention, alongside a professional, welcoming salon atmosphere. The main finding is consistent, high-quality lash and brow work delivered by a small, attentive team.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
80%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Beauty at Dukes
Error
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Low
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Beauty at Dukes
Beauty at Dukes is a Christchurch Central City beauty salon that provides a broad range of beauty therapies. It lists services such as eyelash extensions, lash lifts, brow treatments, facials, spray tans, waxing, manicures, pedicures, nail extensions and professional makeup, operating from a compact, client-focused setup in the city centre.
Services centre on both facial and nail treatments alongside specialised eye work. The salon offers eyelash extensions and lift treatments, brow shaping and other eye-focused services, as well as facials, spray tanning and waxing. Nail services include standard manicures and pedicures plus nail extensions, and professional makeup is available for special occasions.
Customer feedback emphasises personalised service and consistent results, particularly for lashes, with several reviewers noting a long-term relationship with the practitioner. Reviews also describe a friendly, welcoming atmosphere and professional delivery across services, suggesting clients encounter attentive, tailored treatments and a small-team approach to bookings and appointments.
Locally, Beauty at Dukes is distinguished by its focus on eye treatments and a reputation for customised lash work alongside an array of standard beauty therapies. Clients seeking lash expertise, a range of facial and nail options, and makeup services in Christchurch Central City will find a compact salon with a consistent, client-centred approach.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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