Martin Wakefield Limited
Martin Wakefield Limited is an accountancy firm based in Riccarton, Christchurch. The firm provides accountancy services to local clients, focusing on managing financial records, statutory obligations and general accounting needs. Located in a commercial suburb of Christchurch, it serves small businesses and individuals in the Riccarton area and wider Christchurch community.
Performance snapshot
How does Martin Wakefield Limited measure up?
1
Reputation Score
Reviews, ratings, response rate, and business listing completeness
0.9
Overall Score
Scored out of 10 across nine marketing areas
1.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Martin Wakefield Limited shows a very low overall digital marketing health score of 0.9/10, indicating limited online strength across Google, maps, citations and website health. The most important findings are the lack of consistent Google reviews and a missing Google star rating, plus misaligned opening hours that do not match local search demand.
Google Business Listing
Martin Wakefield Limited shows a very low Google Business Listing health score of 1.4 out of 10, indicating significant gaps in listing completeness and accuracy. The most important findings are that the listing is not claimed and the open-for-business status is unclear, with little or no description and few photos. A website link, phone number, full address, and a main image exist, but improvements are needed.
Google Maps Ranks
Martin Wakefield Limited shows a very low overall Google Maps health score, indicating limited visibility in maps searches. The top takeaway is a modest aggregate presence and a minimal borough footprint, with room to lift rankings. Notable keywords rank in the top 5 locally, suggesting target areas for improvement in local search presence.
Citations & Social Media
The overall health is average, with a score of 5.0 out of 10. This indicates moderate overall presence in social media and directories, and the business could improve visibility with targeted improvements. The strongest existing asset is the Facebook profile, which already has a very high trust score and active engagement.
Open Hours vs Demand
Martin Wakefield Limited has no published opening hours, so temporal alignment with Christchurch demand cannot be measured. The health score for open-hour alignment is 0.3/10, indicating a missed opportunity to show when services are available. Adding clear weekday hours would reveal where the practice currently matches or misses local peak search times and reduce uncertainty for potential clients.
Martin Wakefield Limited shows no review presence on Google, which places overall sentiment at the lowest confidence level. The main findings are a complete lack of customer reviews and zero public responses, both of which make potential clients cautious. Priority issues are building an initial star rating and encouraging satisfied clients to post reviews to establish credibility quickly.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Martin Wakefield Limited
Error
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
View full report
Very low
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
View full report
Very low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
View full report
More about Martin Wakefield Limited
Martin Wakefield Limited is an accountancy firm located in Riccarton, Christchurch. The practice presents itself as a local provider of accountancy services to businesses and individuals in the Riccarton neighbourhood and the wider Christchurch area.
The firm provides a range of accountancy services aligned with its category, including routine financial recordkeeping, statutory reporting and other standard accounting tasks. Services are delivered from its Riccarton office and are aimed at clients who need professional accounting support within Christchurch.
Clients engage Martin Wakefield Limited for ongoing accountancy work and for help meeting statutory obligations. Interactions are centred on regular financial management activities and maintaining up-to-date records that support compliance and financial oversight for local enterprises and private clients.
What distinguishes Martin Wakefield Limited locally is its location in Riccarton, making it accessible to Christchurch clients seeking an established accountancy presence in the suburb. The practice positions itself as a straightforward, locally based accountancy option for small businesses and individuals needing professional accounting assistance in Christchurch.
Ready to see where you really stand?
Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.
Health Score
How healthy is my marketing?
Sign up to reveal
7.4
Market Rank
How do I stack up locally?
Sign up to reveal
#4
Progress
How much have I done?
Sign up to reveal
62%
- Prioritised action plan based on your real competitors
- Instructional walkthroughs for every recommendation
- Frequent progress reports as your scores improve
- No credit card required. 7-day free trial.
Your questions, answered
Everything you need to know about this report and MarketBase.
MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.
Not your business? Find yours here.
Search for your business and get your own free report. No sign-up required.
Can't find your business? We'll build your market on request, at no extra cost.