Mich Beauty
Mich Beauty is a qualified freelance makeup artist based in Pegasus, North Canterbury. Trained with a Diploma in Makeup Artistry from KSSM, Michelle offers makeup application plus a range of beauty services including eyelash extensions, lash lifts, spray tanning, brow waxing and tints. She operates locally out of Pegasus and accepts bookings for events and bridal services.
Performance snapshot
How does Mich Beauty measure up?
6.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
4.9
Overall Score
Scored out of 10 across nine marketing areas
5.6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Mich Beauty shows strong basic presence but an overall health score of 4.9 out of 10 signals moderate performance across digital channels. The most notable finding is solid Google Business details (open status, listing claim, website link, phone), while the primary gaps lie in on-page SEO, title tag, meta description, and Google Maps search visibility, with hours alignment offering some room for improvement.
Google Business Listing
Mich Beauty shows a solid overall health on Google Business Listing with a 6.6 out of 10. The business has essential details present, including a claimed listing, a working phone number, a website link, and an open-for-business status. Strengths also include a matching listing title. Key opportunities focus on expanding the description and increasing photo uploads to move toward the local midpoint.
Google Maps Ranks
Mich Beauty shows a low overall health score for Maps search (2.5/10), indicating limited visibility across Google Maps. The strongest opportunities lie in the aggregate and borough-specific scores: continue building broad map presence and focus on raising the Pegasus borough listing to reach the local midpoint and beyond. Top keywords suggest emphasis on "eyebrow bar" and "beauty salon" in the Waimakariri district coast and Canterbury region.
Citations & Social Media
Mich Beauty shows a very strong health score with active presence on major social profiles and local directories. The most notable strengths are outstanding Facebook and Instagram profiles, plus a solid Fresha and Yellow Directory listing. Key opportunities include adding a TikTok and LinkedIn presence to reach broader audiences and strengthen professional branding, while Neighbourly and NoSecretSalon profiles remain areas to claim.
Open Hours vs Demand
Mich Beauty's published hours partially match local demand: 41 weekly open hours fully cover 41 well-aligned peak hours, including strong slots on Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday 1-2pm. However 36 high-demand hours are missed - notably Monday late morning and early afternoon, Sunday 1pm and Saturday 4pm. No low-demand open hours were recorded.
Overall health level is high: an average rating of 4.9 from 32 reviews indicates strong customer sentiment. Reviews consistently praise Michelle's communication, kindness, and makeup longevity, with clients noting easy booking and accommodation for trials. Few negative comments appear, and the limited number of recent reviews means conclusions should be cautious while recognising a clearly positive local reputation.
Reputation
Reputation & Ratings
31%
response rate
How often you engage with customer feedback
4.9
average rating
Your overall rating as seen by potential customers
84%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Mich Beauty
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Mich Beauty
Mich Beauty is a freelance makeup artist operating from Pegasus in North Canterbury. Michelle trained with a Diploma in Makeup Artistry from KSSM and presents services from a local base in Pegasus, serving clients across the surrounding area.
Services include professional makeup application for events and weddings, eyelash extensions and lash lifts, spray tanning, and brow waxing and tinting. The offering reflects a tidy range of salon-style beauty treatments aimed at one-off bookings and brides, with an emphasis on makeup work supported by lash and brow services.
Clients commonly note responsive communication, easy and transparent booking, and an accommodating approach to trial dates and scheduling. Reviews reference wedding work in particular, where makeup longevity, attention to timing and detail, and the ability to work with a small team or assistant are mentioned. Customers describe Michelle as kind and helpful, and several comments highlight the smooth coordination of multiple services for bridal parties.
Locally, Mich Beauty is distinguished by a formal makeup qualification paired with a freelance, small-scale setup in Pegasus. The combination of makeup artistry plus lash, brow and spray-tan services makes it a practical choice for clients seeking coordinated beauty work for events or weddings within North Canterbury.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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