Phase 1 Hairdesign
Phase 1 Hairdesign is a hair salon in Upper Riccarton, Christchurch, offering haircuts, colour work and styling. Clients describe a tidy, relaxed space with attentive, friendly stylists who handle sensitive-skin needs and provide thoughtful extras like calming scalp massages. The salon serves regular and event-focused appointments with a focus on personalised care.
Performance snapshot
How does Phase 1 Hairdesign measure up?
2.5
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.2
Overall Score
Scored out of 10 across nine marketing areas
3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Phase 1 Hairdesign shows a low digital health score of 2.2/10. Overall health is fragile, with a few solid foundations from completed items such as: a claimed Google Business Listing and an open-for-business status, plus a strong Facebook profile. Key opportunities include improving domain health, increasing review responses, and boosting Google Maps search visibility to drive more local client traffic.
Google Business Listing
Phase 1 Hairdesign shows a low overall health score for its Google Business Listing at 2.6 out of 10, indicating significant gaps in profile completeness. The strongest strength is that the listing is claimed and contact information is present, with the open-for-business status correctly displayed. Key opportunity areas focus on adding a website link, a logo, and expanding photos to improve visibility.
Google Maps Ranks
Phase 1 Hairdesign shows a 4.6 out of 10 health score for Google Maps search performance, indicating moderate visibility. The top opportunities point to boosting aggregate map visibility and strengthening the borough presence in Upper Riccarton, with steady listing improvements likely to lift local reach and drive more client bookings.
Citations & Social Media
Phase 1 Hairdesign shows a moderate overall health score, indicating some scope for improvement in social presence and local listings. The strongest current asset is a very high-trust Facebook presence, with further value from a well-indexed Fresha directory and Yellow Directory listing that boost local visibility.
Open Hours vs Demand
Phase 1 Hairdesign's opening hours show clear alignment with several busy windows, notably late-morning and early-afternoon slots on Saturdays and Tuesdays. However, some weekday lunchtime peaks, especially Monday late mornings and early afternoons, are missed while Sunday afternoon searches are also high when the salon is closed. There are no open hours during low-demand times, suggesting time is used efficiently but some demand is unmet.
Phase 1 Hairdesign shows strong customer sentiment with an average rating of 4.7 from 14 reviews, indicating very positive overall health. Customers consistently praise friendly, skilled stylists, personalised care for sensitive skin and thoughtful extras like scalp massages. The salon's tidy, relaxed atmosphere and reliable results for cuts and colour are recurring highlights, while a single low rating suggests occasional dissatisfaction.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
4.7
average rating
Your overall rating as seen by potential customers
69%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Phase 1 Hairdesign
No website found
We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.
More about Phase 1 Hairdesign
Phase 1 Hairdesign is a hair salon located in Upper Riccarton, Christchurch. The salon operates as a local destination for routine cuts, colour work and styling appointments, serving clients from the neighbourhood and beyond in a compact, tidy setting.
Services include haircuts, trims, colour treatments and styling for everyday looks and special events. Reviews reference touch-ups, trims and event styling as common offerings, and customers note use of products suited to sensitive skin where colour does not cause irritation.
Clients describe the salon experience as friendly and attentive, with skilled stylists who take time at the basin and offer scalp massages during washes. Reviewers frequently mention particular stylists by name and highlight both technical skill and a welcoming, relaxed atmosphere during appointments.
Locally, Phase 1 Hairdesign is distinguished by its small, tidy salon environment and a team recognised by clients for personalised service and sensitivity to product needs. The combination of known stylist names, attention at the wash, and hair services ranging from routine trims to event styling shapes its reputation in Upper Riccarton.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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