Luxe Doggy Day Spa
Luxe Doggy Day Spa is a boutique dog grooming salon in Rolleston offering full grooms, mini grooms, nail clipping, bathing and blow-drying. They describe themselves as having professionally trained, gentle and caring groomers and operate from a purpose-built salon. Puppy grooms with a gift pack are available and they use natural shampoo and conditioner products.
Performance snapshot
How does Luxe Doggy Day Spa measure up?
9.1
Reputation Score
Reviews, ratings, response rate, and business listing completeness
9.7
Overall Score
Scored out of 10 across nine marketing areas
7.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Luxe Doggy Day Spa shows a very high digital marketing health score, indicating strong overall performance. The most impactful findings include excellent domain health and a well-claimed Google Business Listing with a direct website link and accurate Open-for-Business status. Opportunities focus on local visibility and on-page optimisation, with room to improve opening hours alignment and Google Maps rankings.
Google Business Listing
Luxe Doggy Day Spa's Google Business Listing shows a strong overall health score of 8.4 out of 10, indicating solid completeness and accuracy. Highlights include a verified listing with a live website link and a visible phone number, plus clear Open-for-Business status. The most notable opportunity is the listing description, which already exceeds the bottom quartile and can push toward the local midpoint.
Google Maps Ranks
Luxe Doggy Day Spa shows a below-average health score on Google Maps at 3.9 out of 10, indicating limited visibility. The strongest opportunities lie in expanding performance across aggregate maps searches and improving the suburb-specific presence, particularly in Rolleston. Focused gains in top keywords such as pet groomer in Rolleston north west and Rolleston south west can help raise overall visibility.
Citations & Social Media
Luxe Doggy Day Spa shows a healthy overall presence with a 6.9/10 health score, indicating above-average performance in social profiles. The most notable strengths are outstanding Facebook and Instagram profiles with very high trust. The main opportunity lies in expanding across additional platforms such as TikTok, LinkedIn, GrabOne, Yellow Directory, and Tiktok Directory to broaden reach and trust.
Open Hours vs Demand
Luxe Doggy Day Spa's published hours partially match local demand: 40 weekly hours are open during peak customer searches, but 49 popular hours are missed. There are no low-demand open hours, so current schedule avoids obvious inefficiencies. The business is well positioned midweek afternoons, however key late-afternoon and weekend midday peaks are not covered and could be targeted selectively.
An average Google rating of 4.7 shows strong positive sentiment for Luxe Doggy Day Spa. Reviews repeatedly praise caring, knowledgeable groomers who put nervous dogs at ease and note clear communication and friendly service. The corpus points to consistent customer satisfaction, with a small number of low ratings appearing but most feedback focusing on trust, gentle handling and professional grooming outcomes.
Reputation
Reputation & Ratings
99%
response rate
How often you engage with customer feedback
4.7
average rating
Your overall rating as seen by potential customers
87%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Luxe Doggy Day Spa
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very high
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Luxe Doggy Day Spa
Luxe Doggy Day Spa is a boutique dog grooming salon located in Rolleston. The salon operates from a purpose-built space on Brookside Road and presents itself as a local option for dog owners seeking regular and special-occasion grooming.
Services include full grooms, mini grooms and puppy first-pamper sessions, along with nail clipping, bathing, gentle warm blow-drying, brushing and combing, face and feet trims, sanitary tidies and hair clips or cuts. The salon notes use of the Melanie Newman natural shampoo and conditioner range for bathing.
Customer feedback highlights calm, caring handling and clear communication from the groomer. Reviewers commonly report that nervous or older dogs were put at ease, that pets came home looking well groomed, and that booking and service communication was straightforward. Several comments mention rebooking and returning customers.
Locally, Luxe Doggy Day Spa is distinguished by its boutique framing, puppy grooms offered with a gift pack and an emphasis on gentle handling. The salon states it employs professionally trained groomers and operates from a purpose-built grooming space in Rolleston, making it a defined option for pet owners seeking salon-style grooming services in the area.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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