Beauty & Elegance
Beauty & Elegance is a private beauty and skin care salon in Harewood, Christchurch, run by owner-operator Fiona. The salon offers bespoke facials, eyebrow shaping and other aesthetic treatments from two separate treatment rooms. Appointments are by booking only, with spaced scheduling, heated full-size beds and a focus on privacy and personalised, attentive care.
Performance snapshot
How does Beauty & Elegance measure up?
9.2
Reputation Score
Reviews, ratings, response rate, and business listing completeness
4.7
Overall Score
Scored out of 10 across nine marketing areas
4.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Beauty & Elegance shows a low overall digital marketing health score of 2.8 out of 10, indicating momentum is needed across multiple areas. The strongest recent wins are that the Google Business Listing is claimed and contains a website link and phone number, with the Open-for-Business status accurately displaying when the salon is open. These fundamentals support local visibility and customer contact.
Google Business Listing
Beauty & Elegance shows a very healthy Google Business Listing health score of 8.9 out of 10, indicating strong completeness and optimisation. The listing has a claimed status, a working website link, a visible phone number, and an open-for-business indicator. Key strengths include the complete contact details and verified ownership, while ongoing photo updates remain an area to grow.
Google Maps Ranks
Beauty & Elegance shows a low overall health in Google Maps at 2.5/10, indicating limited visibility in maps searches. The best opportunities lie in improving aggregate Maps presence and boosting borough/local results, where current recognition is minimal. Top keywords already perform well in niche areas like Casebrook and Harewood, suggesting potential to expand local term coverage.
Citations & Social Media
Beauty & Elegance shows a low health score with clear growth opportunities across social profiles. The strongest asset is a very high-trust Facebook presence, while other profiles and directories need attention to improve reliability and discoverability.
Open Hours vs Demand
Beauty & Elegance's opening hours largely align with Christchurch demand, especially mid-morning and early afternoon on weekdays, but there are specific missed high-demand windows. Strong alignment appears on Tuesday mornings and early afternoons and Wednesday 10am. Missed opportunities include several weekday mornings and a Friday evening. A few low-demand open slots suggest modest inefficiency; consider shifting a small number of hours from low-demand times to cover missed high-demand slots.
Beauty & Elegance shows very positive customer sentiment with an average rating of 5 from 28 reviews. Reviews consistently praise Fiona's warm, knowledgeable, and attentive care, and note the private, pampering environment and professional treatments. The standout findings are repeated mentions of personalised service and a tranquil salon atmosphere that make clients feel valued and well looked after.
Reputation
Reputation & Ratings
100%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
88%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Beauty & Elegance
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Below average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Beauty & Elegance
Beauty & Elegance is a private beauty and skin care salon located in Harewood, Christchurch, operated by owner-operator Fiona. The salon welcomes clients by appointment and is presented as a tranquil, appointment-only space intended for relaxation and confidentiality.
The salon offers bespoke facials, eyebrow shaping and a range of aesthetic treatments led by an extensively qualified aesthetician. Treatments are delivered in two separate treatment rooms, each equipped with soft, full-size heated beds and luxurious bedding. Appointments are spaced apart to avoid client cross-overs and preserve privacy.
Clients commonly report a warm, inviting atmosphere and describe Fiona as knowledgeable and caring. Review themes highlight that customers feel pampered, valued and well informed about their treatments. Feedback also notes an emphasis on attentive, personalised service and positive overall satisfaction.
What distinguishes Beauty & Elegance locally is the owner-operated model combined with a deliberately calm, private setting in Harewood. The practice of one-on-one appointments, careful scheduling to prevent overlap and the use of two fully appointed treatment rooms underlines a personalised approach to beauty and skin care in the Christchurch area.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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