Flowers in the City
Flowers in the City is a florist located in Barrington Mall, Spreydon, Christchurch. They state they offer floral arrangements and gifts for any occasion, with a professional team of qualified florists and over 35 years of experience. Customers note friendly service, clear communication and convenient parking at the mall location.
Performance snapshot
How does Flowers in the City measure up?
4.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.3
Overall Score
Scored out of 10 across nine marketing areas
6.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Flowers in the City shows an above-average digital health with a 6.3/10 overall score. The business has solid foundations on Google listings and domain health, and opening hours are well aligned with demand. Key strengths include a claimed Google listing, a direct website link, and a healthy domain. Growth potential sits in social and profile completeness.
Google Business Listing
Flowers in the City shows strong overall health on Google Business Listing with a clear profile and accessible contact options. The listing already includes a website link, claimed status, open-for-business status, a visible title and phone number, contributing to reliable customers' first impressions and easy inquiries.
Google Maps Ranks
The Maps search health for Flowers in the City is 7.0 out of 10, indicating above-average visibility with room to grow. Top findings show strength in rankings for flower and florist searches in Spreydon and Somerfield, including flower designer in Spreydon and florist in Spreydon, with solid delivery-related terms. Opportunities focus on expanding aggregate presence and consolidating borough reach.
Citations & Social Media
Flowers in the City in Christchurch shows a low social presence health score of 2.8 out of 10, indicating limited visibility across social platforms and directories. The strongest recent finding is a very high-trust Facebook profile, suggesting reliable engagement there. Key opportunities focus on establishing active profiles on Instagram, TikTok, Neighbourly, Yellow, and LinkedIn to widen reach and build trust.
Open Hours vs Demand
Flowers in the City's opening hours mostly align with local demand, covering key weekend and midweek peaks such as Sunday 2-4pm, Saturday 2pm and Thursday 11am. There are missed opportunities on weekday early mornings (Tuesday, Wednesday, Thursday 8am) and Sunday evenings (5-6pm) when demand is still relatively high. No low-demand open hours were identified, suggesting efficient scheduling.
Flowers in the City shows mixed customer sentiment and a limited recent sample: an average 3‑star rating with few recent reviews means the picture is incomplete. Positive themes repeat: friendly, communicative staff, attractive arrangements and convenient mall parking. A notable split in opinion appears in the review set, with many 5‑star praises alongside a high number of 1‑star ratings.
Reputation
Reputation & Ratings
50%
response rate
How often you engage with customer feedback
3.0
average rating
Your overall rating as seen by potential customers
34%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Flowers in the City
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Above average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Flowers in the City
Flowers in the City is a florist based in Barrington Mall, 256 Barrington Street, Spreydon, Christchurch. They state they are committed to offering floral arrangements and gifts suitable for any occasion and operate from a busy mall location following the Christchurch earthquakes.
The shop describes a professional and friendly team of qualified florists with over 35 years of in-store experience. Services referenced on their website include fresh flower arrangements, occasion-based categories and a range of gifts, with online ordering and local delivery options noted in their site content.
Customer feedback highlights friendly, helpful staff and clear communication from the team. Review themes point to a variety of floral options, attentive listening to customer requests and arrangements that matched or exceeded expectations. Several customers also mentioned easy parking and the convenience of the mall setting.
Locally, Flowers in the City presents as a neighbourhood florist offering a familiar in-store experience backed by decades of staff experience, a focus on occasion arrangements and practical access for customers visiting Barrington Mall.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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