Aura Nail Studio
Aura Nail Studio is a Christchurch city centre nail salon offering manicure, pedicure, nail enhancements and trendy nail styles. Located in Christchurch Central City, Aura states it uses recognised, safe products and accepts in-store visits or online bookings. Customer feedback highlights friendly staff and a comfortable salon atmosphere, with many clients recommending their services.
Performance snapshot
How does Aura Nail Studio measure up?
6.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
3.8
Overall Score
Scored out of 10 across nine marketing areas
3.1
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Aura Nail Studio shows an overall below-average digital health with a 3.8/10 score. The main takeaway is limited local visibility and domain/SEO gaps, despite solid listing basics and open status. The strongest current strength is the claimed Google listing with a working phone number and website link, but opportunities in maps, domain health and on-page SEO remain high-priority.
Google Business Listing
Aura Nail Studio's Google Business Listing shows a solid base with a health score of 4.8 out of 10, indicating room to improve. The listing has essential elements in place, including a claimed status, a website link, a phone number, and an open-for-business indicator. The most impactful opportunities are adding a logo and continuing to refine the description.
Google Maps Ranks
Aura Nail Studio shows a below-average overall health score of 3.6 out of 10 for Google Maps search. The business already ranks well for several core terms like nail salon in christchurch centre (Pos 4) and nail salon in sydenham (Pos 6), but the overall aggregate score remains limited and local borough visibility is minimal. The strongest opportunities lie in improving aggregate map visibility and boosting borough-specific rankings.
Citations & Social Media
Aura Nail Studio shows a low health score of 1.6/10 for social presence and directories, indicating limited reach. The strongest current asset is a very high-trust Facebook profile, suggesting solid engagement there. A key second achievement is a Fresha category page that boosts visibility beyond the main profile.
Open Hours vs Demand
Aura Nail Studio's opening hours largely match local demand, with several high-traffic weekday and weekend slots covered. Strong alignment includes Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday afternoons. Missed opportunities are mainly on Wednesday and Thursday evenings (5-7pm), when demand remains high but the salon is closed. No low-demand open hours were identified, so adding a few later weekday hours could be commercially worthwhile.
Aura Nail Studio shows very strong customer sentiment, with an average rating of 5.0 from 46 reviews. Reviews repeatedly praise friendly, professional staff-especially Tammy-cleanliness, and a comfortable, welcoming salon environment. Customers often note gentle, careful service and recommend the studio to others, indicating consistently high satisfaction and strong word-of-mouth endorsement.
Reputation
Reputation & Ratings
65%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
92%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Aura Nail Studio
Error
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Below average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Aura Nail Studio
Aura Nail Studio is a nail salon located in Christchurch city centre, serving clients in Christchurch Central City. It describes itself as a place for on-trend nail styles and routine nail care, operating from a city-centre address that is accessible to locals and visitors.
The salon lists services including manicures, pedicures, nail enhancement and a range of trendy nail styles. Aura states it is committed to using safe, well-known products and offers the option to book online or visit the studio in person.
Customer feedback commonly notes a friendly, welcoming team and a comfortable salon environment. Review themes point to personalised attention from staff, consistently positive results, and clients recommending the salon after single visits. Comments specifically mention enjoyable appointments and satisfaction with finished nails.
Aura Nail Studio is distinguished locally by its city-centre location, a focus on contemporary nail looks, and a stated commitment to recognised product safety. The combination of accessible booking, a compact salon setting and recurring praise for customer experience positions Aura as a convenient choice for those seeking manicures, pedicures or nail enhancements while in Christchurch Central City.
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Health Score
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7.4
Market Rank
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#4
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62%
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