Urban New Concept

Urban New Concept

Urban New Concept is a hair salon and barber located in the Wigram suburb of Christchurch. It provides hair cutting, styling and barbering services for local clients. The salon serves a mix of salon and barber needs in one place and positions itself as a local option for routine haircare and grooming in Wigram.

52 The Runway, Wigram, Christchurch 8042, NZ

Performance snapshot

How does Urban New Concept measure up?

0.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

0

Overall Score

Scored out of 10 across nine marketing areas

1

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Urban New Concept shows a very low digital marketing health score, underscoring the need for action. The strongest finding is that Google Open-for-Business status, address and main image are correct, which helps local trust. However, the business has very few reviews and no established Google star rating, reducing perceived reliability for potential customers.

Google Business Listing

Urban New Concept's Google Business Listing shows a very low health score. The overall health indicates limited completeness and optimization, with critical gaps in claimed status, website link, phone number, description and photos. Key achievements show the profile is visible, with a working title, full address and a main image, but more is needed to improve trust and discoverability.

Google Maps Ranks

Urban New Concept has a very low Google Maps health score of 0.9/10, indicating limited visibility. The strongest opportunities lie in boosting local presence and expanding performance in the suburb. Specifically, the business already ranks well for a few top keywords and should build on this foothold to attract more local clients.

Citations & Social Media

Urban New Concept shows very low health in citations and social presence with only Fresha listed as an active profile. Key achievements include a fully updated Fresha profile and a Fresha category page that ranks for the business name, which help local visibility. The top opportunities focus on creating active profiles on Instagram, Facebook, TikTok, LinkedIn, and NoSecretSalon to broaden reach and trust.

Open Hours vs Demand

Urban New Concept currently has no published opening hours, so alignment with Christchurch demand patterns cannot be confirmed. Because hours are missing, all city-level peak windows count as missed opportunities rather than demonstrated strengths. Adding accurate opening hours would allow clear identification of which morning, lunchtime or evening peaks the salon already meets and which popular times are being missed by being closed.

Urban New Concept

Overall health for Urban New Concept is low, driven by a lack of reviews and an unestablished star rating. The most important findings are an absence of Google reviews, which makes the business seem unproven to potential customers, and no public responses to feedback. Focusing on gathering a first set of positive reviews and starting to reply to reviews should be the initial priorities.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

0.0

average rating

Your overall rating as seen by potential customers

0%

confidence

Rating reliability based on volume and consistency

Website

Website analysis for Urban New Concept

No website found

We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.

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Health Score

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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