The Cutting Room
The Cutting Room is a hair salon in Rangiora offering haircuts and styling with a focus on approachable service. Customers note friendly, helpful staff and a favourite stylist, Jay, who receives several mentions. The salon accepts walk-ins and holds an average online rating of 4.4, reflecting consistently positive experiences from local clients.
Performance snapshot
How does The Cutting Room measure up?
3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
3
Overall Score
Scored out of 10 across nine marketing areas
3.9
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The Cutting Room shows below-average overall digital marketing health with a 3.0/10 score. Strengths include a claimed Google listing, a visible open status, a direct phone contact, and a well-regarded Facebook presence. The main opportunities focus on improving Google Maps search visibility, increasing review velocity, and boosting response rates to build trust and local relevance.
Google Business Listing
The Cutting Room's Google Business Listing shows a low health score of 2.0 out of 10, reflecting incomplete optimisation. Strengths include an existing listing title, claimed status, open-for-business indicator, a listed phone number and full address. Immediate opportunities focus on adding a website link, a meaningful description, a logo, and expanding photos to improve visibility for local clients.
Google Maps Ranks
The Cutting Room shows a below-average health score for Maps Search at 3.5/10, indicating limited visibility across Google Maps searches. Overall, the business ranks reasonably for key hair and barber terms in Rangiora, with room to improve both city-wide and borough-specific visibility to attract more local clients.
Citations & Social Media
The health of The Cutting Room's citations and social presence is 6.8 out of 10, which is above average and indicates a solid baseline but room for targeted improvements. The strongest area is Facebook with a very high trust score, while opportunities exist on TikTok and Neighbourly, Yellow, and NoSecretSalon profiles that could lift local visibility.
Open Hours vs Demand
The Cutting Room's opening hours largely match local demand around mid-morning and lunchtime, especially on Tuesdays and Saturdays, with no open hours during low-demand times. Strong alignment occurs Tuesday 11am-1pm and Saturday 11am-12pm. Missed opportunities include being closed on Saturday 1-2pm and on Sunday around midday and mid-afternoon; these are notable times when local searches are high.
Overall sentiment is positive with an average Google rating of 4.4, indicating generally strong customer satisfaction. Reviews repeatedly praise approachable, friendly staff and a standout stylist, Jay, and customers appreciate the tidy salon and the convenience of walk-ins. A minority of low ratings exist, so occasional negative experiences are present but not the dominant theme in local feedback.
Reputation
Reputation & Ratings
15%
response rate
How often you engage with customer feedback
4.4
average rating
Your overall rating as seen by potential customers
75%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for The Cutting Room
Shared domain detected
Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.
More about The Cutting Room
The Cutting Room is a hair salon and barber service based in Rangiora. It provides haircuts and styling for local customers and is identified in reviews by name and location.
The salon offers standard salon services consistent with a hair salon and barber category, focusing on haircuts and styling. Reviews repeatedly mention a stylist called Jay, suggesting a notable presence among the service team. The listing indicates customers can often access services with a walk-in option.
Customer feedback highlights friendly, helpful staff and satisfaction with haircut results. Several recent reviews single out Jay for clear communication and attention to client requests, and one review notes relief after a previous poor experience. The overall rating in the review snapshot is 4.4, reflecting generally positive client sentiment.
Locally, The Cutting Room is distinguished by frequent mentions of a standout stylist, a walk-in-friendly approach, and steady positive ratings. This combination of approachable service and consistent customer praise shapes the salon's profile for people in Rangiora seeking haircut and styling services.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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