Richard Allan - Allan Financial

Richard Allan - Allan Financial

Allan Financial, led by Richard Allan and based in Lincoln with Christchurch roots, offers mortgage and lending advice. The firm focuses on lending solutions for home purchases and ongoing financial needs. Customers can expect professional, friendly guidance aimed at finding loans that suit current and future circumstances, with an emphasis on clear communication and personalised support.

Faulks Drive, Lincoln 7608, NZ

Performance snapshot

How does Richard Allan - Allan Financial measure up?

2.9

Reputation Score

Reviews, ratings, response rate, and business listing completeness

3.4

Overall Score

Scored out of 10 across nine marketing areas

4.1

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

The overall digital marketing health for Richard Allan - Allan Financial sits at 3.4 out of 10, indicating below average performance. The strongest recent achievements include a claimed Google Business Listing with a visible phone number and a live Open-for-Business status, which helps customers reach and learn more easily. Continued improvement will hinge on more reviews and better opening hours alignment.

Google Business Listing

Richard Allan - Allan Financial shows a low overall health on Google Business Listing, but there are clear strengths. The listing already includes a website link, a claimed status and a phone number, and it correctly displays open status. These elements support easy customer contact and basic credibility while more work is needed to bring listing health up.

Google Maps Ranks

Richard Allan - Allan Financial shows a moderate overall health in Google Maps search with room to improve. Top findings include strong ranking for key finance and mortgage broker terms in Lincoln and Christchurch, indicating solid local relevance. The business already performs well on some suburb queries, but aggregate visibility remains an area to grow.

Citations & Social Media

The overall health for Richard Allan - Allan Financial in the Citations & Social Presence area is 3.5 out of 10, indicating below-average visibility and trust signals. Strengths include a very strong Facebook presence and an accurate LinkedIn profile, which support professional reach. Key opportunities focus on expanding profiles on Instagram, TikTok, LinkedIn Company pages, GrabOne, and Neighbourly to improve discoverability.

Open Hours vs Demand

Allan Financial's temporal alignment cannot be pinpointed at hour-level because city demand data is unavailable. The overall health score is 4.4/10, indicating average fit between published hours and local demand. No specific strong alignment or missed peak-hour openings can be confirmed. Practical next steps are to gather local search data, track enquiry times and trial small hour changes to test commercial impact.

Richard Allan - Allan Financial

Allan Financial shows a positive review sentiment but has few recent reviews, so conclusions are based on a limited sample. Customers praise Richard Allan for being supportive, efficient and knowledgeable, with clear communication during mortgage and home-building journeys. Notable praise highlights success with complex cases such as self-employed applicants and steady, personalised guidance through lending processes.

Reputation

Reputation & Ratings

67%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

44%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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