The Den
The Den is a barbershop in Waltham, Christchurch, offering classic barbering with a modern touch. The shop provides haircuts, skin fades, buzzer cuts, kids' haircuts, hot-towel shaves and beard trims, and presents a relaxed, social environment where clients can unwind. Staff are known for attention to detail and consistent results.
Performance snapshot
How does The Den measure up?
7.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.1
Overall Score
Scored out of 10 across nine marketing areas
5.9
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The Den shows an above-average health score of 7.1 out of 10, indicating a solid overall digital presence with room for modest improvement. The most notable findings are strong Google listing control and open status paired with an excellent rating, suggesting satisfied customers and reliable information for locals.
Google Business Listing
The Den shows solid overall health with a score of 6.0 out of 10, meaning a respectable profile with room to improve. The most notable findings are that the listing is claimed and includes a phone number and website link, while there is no logo yet. Photos are starting but still low, and the description sits around the mid-range for local businesses.
Google Maps Ranks
The Den shows a moderate health level in Maps Search (4.5 out of 10). It indicates reasonable visibility but room to grow. Top opportunities focus on broadening presence in aggregate Maps results and maintaining momentum in the local borough. Key keywords perform strongly, especially barber shop in waltham and unisex hairdresser in waltham, anchoring the business in its core suburb.
Citations & Social Media
The Den shows a strong presence on Instagram with a very high trust score, but overall health in social and directory listings is very low at 0.9/10. The most important findings: active Instagram and high trust indicate consistent brand presence; major gaps exist in Facebook, TikTok, Yellow Pages, NoSecretSalon, and LinkedIn profiles, limiting discoverability and reach.
Open Hours vs Demand
The Den's opening hours show clear strengths on weekday late-mornings and Saturday middays, matching when customers search most. However, several Monday lunchtime hours and Sunday mid-afternoon are closed despite high local demand. No open hours fall in low-demand windows, so closing fewer popular hours would likely improve commercial returns without adding unnecessary staff hours.
The Den shows an excellent customer sentiment with an average rating of 5 from 65 reviews, indicating very strong overall health. Reviews consistently praise attentive, detail-focused barbers (notably Isaac and Zac), reliable finished results and a relaxed, social shop atmosphere. Customers highlight consistent service, good value and friendly customer care as the most important strengths driving repeat visits.
Reputation
Reputation & Ratings
71%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
94%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for The Den
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about The Den
The Den is a barbershop located in Waltham, Christchurch. It describes itself as blending classic barbering techniques with a fresh, refined approach. The menu lists standard barber services and prices, positioning the shop as a neighbourhood place for regular grooming.
Services include haircuts, skin fades, buzzer cuts, kids' haircuts, hot-towel face or head shaves and beard trims, with clear starting prices for many items. The website notes variations may apply for extra work such as major length changes or hair washing. Pricing details are presented so clients can choose the service that fits their needs.
Customer feedback highlights consistent, attentive work and a friendly, relaxed atmosphere in the shop. Reviews mention specific barbers by name and refer to remembered preferences, tailored recommendations and careful attention to finishing details. The Den's replies to reviews indicate ongoing engagement with clients and a focus on consistent service.
Locally, The Den presents itself as a straightforward barbering option in Christchurch where clients can expect traditional cuts delivered with a considered approach. Its combination of listed services, transparent pricing and repeat-client comments about consistency and attention to detail are the practical elements that define the shop for neighbourhood customers.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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