R J Preston Ltd
R J Preston Ltd is a chartered accounting firm based in Burnside, Christchurch, specialising in farm and rural accounting. The practice offers financial planning and tax compliance with a strong focus on the agricultural sector, bringing more than thirty years of experience to farmers and rural businesses in the Canterbury region.
Performance snapshot
How does R J Preston Ltd measure up?
3.5
Reputation Score
Reviews, ratings, response rate, and business listing completeness
4.4
Overall Score
Scored out of 10 across nine marketing areas
6.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
R J Preston Ltd shows an overall digital marketing health score of 4.4 out of 10, indicating room for improvement but some solid foundations. The business has strong on-page SEO and perfect domain health, with a fully functional Google Business Listing link and title; these support visibility. The main takeaway is the need to improve customer reviews and engagement to raise trust and search performance.
Google Business Listing
R J Preston Ltd shows a below-average overall health score for its Google Business Listing, with clear gaps in claimed status and content. The listing already provides a website link, phone number, title, and full address, indicating solid basic presence. The most important findings are the need to claim the listing and expand the description and visuals to help attract local farm clients.
Google Maps Ranks
R J Preston Ltd shows a below-average health score for Maps Search at 3.4 out of 10, indicating room for improvement in visibility. The top opportunities focus on strengthening aggregate Maps results and boosting the borough presence, with current strengths in ranking for several burnside and harewood keywords such as accountant in burnside and accounting firm in burnside.
Citations & Social Media
R J Preston Ltd shows below average health for social and directory presence, with current strengths in LinkedIn, Neighbourly and Yellow Directory listings. The most important finding is the need to establish active profiles on Instagram and Facebook, plus presence on TikTok and LinkedIn Company, to improve trust and discoverability for local customers.
Open Hours vs Demand
R J Preston Ltd's opening hours align strongly with mid-week demand, particularly on Thursday mornings and afternoons when searches peak. Several high-popularity Thursday slots (9am, 10am, 1pm, 2pm, 3pm) are covered. However, the practice is closed during popular weekend windows-several Sunday mid-morning peaks and a Saturday late-afternoon peak-representing clear missed opportunities for farm clients.
R J Preston Ltd shows a low customer-review health with no Google reviews or established star rating, which may make potential clients cautious. The most important findings are the lack of any reviews and a zero response rate to public feedback. Building a basic review presence and beginning to reply to reviews will help increase trust among prospective rural and farm clients.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for R J Preston Ltd
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Above average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about R J Preston Ltd
R J Preston Ltd is a chartered accountancy practice located in Burnside, Christchurch, serving clients across Canterbury. The firm identifies itself as specialists in farm and rural accounting and positions its office at 32B Sheffield Crescent as the local base for agricultural clients and other businesses.
Services include financial planning, tax compliance and specialist rural accounting. The firm lists farm tax compliance as a particular speciality and also assists with company and trust set-up, farm bookkeeping, GST returns, income tax, FBT, PAYE and RWT. The team notes experience across wider business and property areas in addition to its agricultural focus.
The practice states a commitment to its clients, staff and the farming community and offers a free consultation. Customers can expect accounting services oriented to rural and farm operations, with emphasis on tax and compliance support that reflects longstanding work in the agricultural sector.
Locally, R J Preston Ltd is distinguished by its explicit focus on Canterbury farm accounting and more than thirty years of involvement with rural clients. The combination of chartered status, rural specialisation and a base in Burnside positions the firm as a Christchurch contact for farmers and rural business owners seeking tax and financial planning support.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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