Smith + Jack Chartered Accountants
Smith + Jack Chartered Accountants in Middleton, Christchurch, specialise in charities and not-for-profits, offering audits, reviews and financial reporting support. The firm provides audit and assurance services plus general accounting advice for registered charities, incorporated societies and other not-for-profit organisations. They offer an initial consultation at no charge and aim to balance practical advice with clear financial systems.
Performance snapshot
How does Smith + Jack Chartered Accountants measure up?
4.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
5.4
Overall Score
Scored out of 10 across nine marketing areas
5.9
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Smith + Jack Chartered Accountants shows an overall digital marketing health of 5.5 out of 10, indicating average performance. The most significant findings are a limited number of customer reviews and no visible Google star rating, which may affect credibility with new clients. Strengths include a claimed Google listing and accessible contact details.
Google Business Listing
Smith + Jack Chartered Accountants shows a solid Google Business Listing health with a 7.5/10, indicating the profile is well managed but has room for improvement. Key strengths include an active claimed status, available phone number, a website link, and clear listing status for open/closed. The main opportunity is to add a variety of photos, alongside continuing improvements to the description to push towards the local midpoint.
Google Maps Ranks
Smith + Jack Chartered Accountants shows a below-average health score on Google Maps at 3.8/10. The business already appears in broader maps queries and has a minimal local presence in the borough of Middleton, suggesting more work is needed to lift visibility in Christchurch's local searches. Focus should be on improving top local rankings and consistency.
Citations & Social Media
Smith + Jack Chartered Accountants shows a moderate overall health with room for improvement in social presence. The strongest finish is a very high trust Facebook profile, indicating solid local credibility, while LinkedIn presence remains a solid, up-to-date asset. The largest opportunities lie in completing active profiles on Instagram, TikTok, TikTok Directory, GrabOne and Neighbourly to expand reach and trust.
Open Hours vs Demand
Smith + Jack's hours show a clear weekday focus: all well-aligned peak windows fall on Thursday (9am, 10am, 1pm, 2pm, 3pm), matching strong local demand. However, the firm is closed during several popular weekend times-Sunday 9-12 and Saturday 4pm-representing missed demand. There are no open hours during low-demand windows, so no obvious timing waste. Consider limited weekend or by-appointment slots to capture missed searches.
Smith + Jack Chartered Accountants currently has no Google reviews and an overall rating of 0, which places the business at the bottom of the confidence scale. The chief findings are clear: building an initial set of reviews and establishing a star rating are urgent priorities. Starting to invite satisfied clients to leave feedback and replying publicly to any incoming reviews will help reduce customer caution.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Smith + Jack Chartered Accountants
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very high
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Smith + Jack Chartered Accountants
Smith + Jack Chartered Accountants is based in Middleton, Christchurch and focuses on serving charities and not-for-profit organisations. The firm presents itself as a friendly local accounting and audit practice that works with registered charities, incorporated societies and similar entities.
Services include audits, reviews and a range of assurance work, together with financial reporting assistance and general accounting advice. The firm states experience with a large number of not-for-profit clients and offers support with financial systems relevant to the sector.
Clients can expect reasonably priced service and a people-first approach, according to the practice. Smith + Jack offers a free initial consultation and promotes a straightforward, conversational way of working so clients can discuss needs before committing to further work.
Locally, Smith + Jack positions itself as a specialist resource for the not-for-profit sector in Christchurch, combining audit and assurance capability with everyday accounting advice. This focus on charities and incorporated societies is a defining feature of the firm's local practice.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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