By Kendal
By Kendal is a beauty studio in Saint Albans, Christchurch, offering makeup, hair and beauty treatments. Kendal is a qualified beauty therapist, makeup and hair artist with over 10 years' experience. Services include eyelash extensions, brow treatments, spray tanning and wedding or special occasion makeup and hair. Clients can book studio appointments for everyday grooming or event-ready looks.
Performance snapshot
How does By Kendal measure up?
6.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.5
Overall Score
Scored out of 10 across nine marketing areas
6.9
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
By Kendal shows a healthy digital marketing profile with a 7.5 out of 10 health score. Strengths include a claimed Google Business Listing, an open-for-business status, the listing title, a direct website link, and perfect domain health. Key opportunities focus on improving Google Maps search results, rating confidence, opening hours alignment, review response rate, and total reviews to reach the midpoint.
Google Business Listing
By Kendal's Google Business Listing shows a strong overall health and robust basic details. The health score is 8.6 out of 10, indicating very high completeness and reliability for customers. The listing benefits from a website link, claimed status, a clear phone number, and visible open-for-business status. A steady stream of photos remains a growth area alongside ongoing description optimisation.
Google Maps Ranks
By Kendal shows a solid health score in Google Maps at 4.8 out of 10, indicating moderate visibility. The strongest opportunities lie in maintaining aggregate visibility and further improving borough presence to move toward the local midpoint. Existing top keywords demonstrate solid relevance in Saint Albans and nearby suburbs.
Citations & Social Media
By Kendal's health score is 8.4 out of 10, indicating a strong overall presence. The most noteworthy findings are the outstanding Facebook and Instagram profiles, which support trust and reach, and a well-ranked Fresha listing. Opportunities focus on expanding reach with TikTok and directory visibility to attract younger and deal-seeking clients.
Open Hours vs Demand
By Kendal's opening hours largely match local demand but leave clear gaps. The studio is open during multiple high-demand windows - notably Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday early afternoons - which aligns with client search patterns. However, several popular slots on Monday and Sunday are closed, representing missed revenue opportunities. Low-demand open hours are not an issue.
By Kendal shows overall positive customer sentiment with an average rating of 4.8 from 17 reviews. Most reviewers praise the personalised, experienced service-especially wedding makeup that matched clients' visions-and highlight the therapist's skill in hair and beauty treatments. A single 1-star review exists, and the limited number of recent reviews means conclusions should be treated cautiously.
Reputation
Reputation & Ratings
38%
response rate
How often you engage with customer feedback
4.8
average rating
Your overall rating as seen by potential customers
73%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for By Kendal
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about By Kendal
By Kendal is a beauty studio based in Saint Albans, Christchurch. Kendal is a qualified beauty therapist and a trained makeup and hair artist who began training in hair salons and later completed makeup and beauty therapy qualifications. The studio presents itself as a place for makeup, hair and broader beauty services delivered from a Christchurch base.
The practice specialises in eyelash extensions, brow treatments and spray tanning, and offers makeup and hair for weddings and special occasions. The source material also lists general makeup, hair and beauty services for day-to-day appointments as part of the offering. Kendal's background includes work in Nelson and Wellington and over a decade of experience in the industry.
Customers routinely mention wedding and event services, brow styling and personalised makeup in reviews. Reviews note that clients feel listened to and prepared for their occasions, and they reference a calm, friendly studio experience where people leave feeling confident. Several reviews highlight wedding mornings and bridal parties, and others refer to the studio presentation and approachable manner of the practitioner.
Locally, By Kendal presents as a Christchurch-based salon focused on makeover services for events alongside routine beauty treatments. The combination of specialist brow and lash work with wedding makeup and hair, delivered by a single practitioner with extensive industry experience, is a defining local feature of the business.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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