Backyard Projects
Backyard Projects is a medium-sized landscaping and property maintenance company based in Hoon Hay, Christchurch. They offer excavation, landscape construction and section clearing through to lawns, planting, driveways and ongoing maintenance. The team operates specialised equipment, including one of Christchurch's only Kanga mini-diggers, for work in tight spaces and varied site conditions.
Performance snapshot
How does Backyard Projects measure up?
7.5
Reputation Score
Reviews, ratings, response rate, and business listing completeness
9.1
Overall Score
Scored out of 10 across nine marketing areas
7.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Backyard Projects shows a very high digital health score of 9.1, indicating strong overall performance. The most important finding is solid domain and opening hours alignment, with a well-claimed Google Business Listing and a working website link, pointing to reliable online presence and easy customer access.
Google Business Listing
Backyard Projects shows a solid overall health on Google Business Listing with room to edge closer to the top local standings. The profile already includes a claimed status, open-for-business display, a website link, a listing title, and a phone number, which supports reliable customer contact and clarity.
Google Maps Ranks
Backyard Projects in Christchurch shows a high health score on Google Maps at 7.4 out of 10, indicating solid visibility overall with room to grow. The business ranks well for several landscape-related terms, especially landscape architect in hoon hay, where it holds top rankings. Suburb performance is strong, placing in the top quartile within the local borough.
Citations & Social Media
Backyard Projects shows a steady health score of 6.5 out of 10, indicating above-average online presence with room to grow. The strongest current strengths are the outstanding Instagram and Facebook profiles, which already carry very high trust scores. Focus should be on expanding visibility on additional platforms while preserving brand consistency.
Open Hours vs Demand
Backyard Projects' opening hours align well with weekday lunchtime demand, especially midweek: Tuesday 12pm, Wednesday 11-12pm, and Thursday 12-1pm match local search activity. However, several high-demand weekend hours are missed: Saturday late morning to mid-afternoon and Sunday midday show strong customer interest while the business is closed. No hours appear open during low-demand periods, so inefficiency from unnecessary opening is not evident.
Overall health is strong on historical review text: a 5.0 average from three reviews, but there are no reviews within the last two years so current sentiment is uncertain. Reviewers repeatedly praise Mike and the crew for reliability and quality workmanship; standout praise centres on excellent service and a first-rate team. No recurring complaints appear in the available reviews.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
44%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Backyard Projects
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Below average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Backyard Projects
Backyard Projects is a medium-sized landscaping and property maintenance company based in Hoon Hay, Christchurch. The firm describes itself as a one-stop shop for excavation, landscape construction and property maintenance across the city.
Services include earthworks and mini excavation, construction of decks, fences and retaining walls, landscaping such as lawns, planting and irrigation systems, and paving for driveways, paths and patios. The company also lists section clearing, arborist work including pruning and felling, drilling and property maintenance, plus landscape design tailored to budgets.
Customer feedback highlights positive experiences with the team, with reviewers praising Mike and the crew and noting reliable, professional work. These comments suggest customers frequently encounter a hands-on crew that completes a variety of landscaping and excavation tasks and communicates effectively through projects.
Locally, Backyard Projects positions itself as a practical choice for Christchurch property owners requiring everything from small lawn preparation to major landscape construction. Distinguishing features include its medium size for flexible job capacity and ownership of a Kanga mini-digger that can access narrow paths, drill holes, trench, prepare lawns and handle concrete mixing when needed.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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