P.L. Berry & Associates
P.L. Berry & Associates is a patent attorney firm based in Christchurch Central City that specialises in intellectual property for New Zealand and Australia. They prepare and file IP applications, develop pragmatic IP strategies and manage IP portfolios. The practice also advises on infringement and licence matters, offering a mix of prosecution, portfolio management and dispute guidance for inventors and businesses.
Performance snapshot
How does P.L. Berry & Associates measure up?
3.2
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.9
Overall Score
Scored out of 10 across nine marketing areas
4.6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
P.L. Berry & Associates shows an overall digital marketing health of 2.9 out of 10, indicating below average performance across key channels. The strongest current signal is clear business listing information (title, open status, hours alignment) and a public phone number, which support basic visibility and accessibility. Primary opportunities lie in engaging customers via reviews, accurate maps targeting, and growing a presence on Instagram.
Google Business Listing
P.L. Berry & Associates shows a low overall health on Google Business Listing, at 2.2 out of 10. The listing already has essential contact details and a website link, but key gaps remain. The strongest existing strengths are a valid listing title, open-for-business status, a listed website, a phone number and a full address. Primary opportunities focus on ownership, description, photos and a logo.
Google Maps Ranks
P.L. Berry & Associates shows a very low Google Maps health score of 0.9/10, indicating limited visibility in Maps searches. The top findings show strength in ranking for several Richmond-area terms (law firm, lawyer) but overall growth is needed to reach broader and borough-specific queries.
Citations & Social Media
P.L. Berry & Associates shows a very low health score for social presence, at 0.6 out of 10. The most impactful findings are the absence of active profiles on Instagram, Facebook and TikTok, and the missing Yellow Directory and LinkedIn listings. Focusing on these five profiles will improve visibility and trust with local clients.
Open Hours vs Demand
P.L. Berry & Associates shows strong alignment with Christchurch demand during weekday midday and late-morning peaks, with key matches on Tuesday and Thursday lunchtime hours. The firm misses notable demand on weekend afternoons and a Wednesday late-afternoon slot where searches are active while the office is closed. No low-demand open hours were detected, suggesting current hours are efficient overall.
P.L. Berry & Associates shows generally positive customer sentiment with an average Google rating of 4.6, indicating favourable experiences. The most important findings are a complete lack of public responses to reviews and solid progress on rating and review count-both above the bottom quartile. Prioritising consistent replies will strengthen trust while continuing to gather reviews will lift local ranking confidence.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
4.6
average rating
Your overall rating as seen by potential customers
38%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for P.L. Berry & Associates
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
View full report
Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
View full report
Average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
View full report
More about P.L. Berry & Associates
P.L. Berry & Associates is a firm of patent attorneys located in Christchurch Central City. They describe themselves as specialists in intellectual property for New Zealand and Australia, working with inventors and businesses to secure rights and manage protection.
Their services include identifying and protecting IP, devising straightforward, cost-effective IP strategies, and preparing and filing applications in New Zealand and worldwide. They guide applications through examination to grant and handle ongoing IP management tasks.
IP management work listed on their site includes maintaining IP portfolios, and preparing or reviewing licence agreements, co-existence and confidentiality agreements, and assignments. They also review existing IP protection and advise on optimising a portfolio.
The firm states it can advise and assist with IP problems such as alleged infringement, defending against accusations of infringement, and opposing third-party applications. Clients give an average rating of 4.6. Locally, P.L. Berry & Associates is distinguished by its patent-focused practice and a full range of prosecution, portfolio and dispute-related services in Christchurch.
Ready to see where you really stand?
Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.
Health Score
How healthy is my marketing?
Sign up to reveal
7.4
Market Rank
How do I stack up locally?
Sign up to reveal
#4
Progress
How much have I done?
Sign up to reveal
62%
- Prioritised action plan based on your real competitors
- Instructional walkthroughs for every recommendation
- Frequent progress reports as your scores improve
- No credit card required. 7-day free trial.
Your questions, answered
Everything you need to know about this report and MarketBase.
MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.
Not your business? Find yours here.
Search for your business and get your own free report. No sign-up required.
Can't find your business? We'll build your market on request, at no extra cost.