Coghlan Smith
Coghlan Smith is a Ferrymead-based law firm in Christchurch. The practice provides legal advice and representation to local clients, emphasising practical solutions and local knowledge. Clients can expect a professional legal service rooted in the Ferrymead community, with a focus on clear communication and attention to local needs.
Performance snapshot
How does Coghlan Smith measure up?
0.2
Reputation Score
Reviews, ratings, response rate, and business listing completeness
0.2
Overall Score
Scored out of 10 across nine marketing areas
0.6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Coghlan Smith shows a very low overall digital marketing health score, reflecting multiple gaps across listings, reviews, and engagement. The main takeaway is that the business has solid foundational listing data but needs active work on reviews, ratings, and opening hours alignment to improve visibility and trust among potential clients.
Google Business Listing
Coghlan Smith's Google Business Listing shows a very low health score, reflecting incomplete setup and missing essential elements. The listing has a clear phone number, full address, and a main image, but crucial steps remain, including listing ownership, a website link, status visibility, a meaningful description and additional photos. Addressing these will improve credibility and engagement.
Google Maps Ranks
Coghlan Smith shows a low health score for Google Maps search performance, with a 2.0 out of 10 overall. The main finding is steady but limited visibility across city-wideMaps queries, and a borough presence that has risen from the bottom quartile. The top keywords indicate strength in Brookhaven-Ferrymead related searches, suggesting local relevance remains a key opportunity.
Citations & Social Media
Coghlan Smith shows very low presence health (1.3/10) across social and local directories, indicating limited reach with customers. The strongest existing asset is a LinkedIn profile, which helps reach professional clients. Key opportunities focus on activating profiles on Facebook, Instagram, TikTok, and Neighbourly, to improve local visibility and trust.
Open Hours vs Demand
Coghlan Smith has no published opening hours, so temporal alignment cannot be measured against local demand. The health score is very low (0.2/10) because hours are missing. Without hours, it is not possible to show where the practice is open during peak search times, closed during high-demand windows, or open during low-demand windows. Adding accurate hours will enable a useful optimisation plan.
Coghlan Smith's sentiment health is weak because there are no Google reviews and the overall rating sits at the bottom of the scale. This leaves potential clients cautious. The most important findings are the lack of an established star rating and zero review responses - both limit trust. The firm should prompt satisfied clients to post reviews and begin replying publicly to build confidence.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Coghlan Smith
No website found
We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.
More about Coghlan Smith
Coghlan Smith is a law firm based in Ferrymead, Christchurch. The practice offers legal services to individuals and businesses in the local area, operating from premises in the Ferrymead borough.
The firm provides general legal advice and representation consistent with a lawyers' practice. Services are delivered by legal professionals who handle client matters from initial advice through to resolution, reflecting the standard range of work associated with a law firm.
Clients engage with Coghlan Smith for legal assistance and can expect professional handling of their matters. Communication and case management are part of the client experience, with the firm working through legal options and next steps as cases progress.
Locally, Coghlan Smith is positioned as a Ferrymead legal practice serving Christchurch residents and businesses. Its location and category as lawyers distinguish it as a local source of legal advice and representation for the community.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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