Groovy Glasses
Groovy Glasses is an optometrist and designer eyewear retailer in Christchurch Central City. The practice offers eye tests, prescription glasses, contact lenses and designer sunglasses, plus a complimentary frame-styling service. Customers find a selection of international brands and eyewear stylists on site, with a focus on personalised fittings and fashion-forward frames.
Performance snapshot
How does Groovy Glasses measure up?
9.5
Reputation Score
Reviews, ratings, response rate, and business listing completeness
8.7
Overall Score
Scored out of 10 across nine marketing areas
7.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Groovy Glasses shows a very high health score with strong domain health and solid Google listings. Key findings include a robust Google Business presence and a clear open status, supporting reliable local visibility. Opportunities focus on engaging with customers through reviews and improving on-page SEO, plus a small paid traffic experiment.
Google Business Listing
Groovy Glasses shows an excellent Google Business Listing health score, indicating strong listing completeness and verification. The most notable findings are that the listing is claimed and verified, includes a website link, and shows an open-for-business status, with a visible phone number for direct contact.
Google Maps Ranks
Groovy Glasses shows an average health score of 5.1 out of 10 for Google Maps search performance, indicating median visibility across maps. The top opportunities focus on strengthening presence across multiple local suburbs and improving borough visibility. Notably, several top keywords rank well, such as contact lenses suppliers and glasses repair services, which can guide targeted local optimisations.
Citations & Social Media
Groovy Glasses shows a high health score for social presence, with strong Facebook and Instagram profiles and a verified Yellow Directory listing. Key strengths include established social channels and a trusted Yellow Directory presence, which support local visibility and customer trust. Opportunities lie in expanding on TikTok, Neighbourly, GrabOne, and directory listings to broaden reach and diversify discovery.
Open Hours vs Demand
Groovy Glasses' opening hours align with several weekday and Saturday midday demand peaks but miss a consistent Sunday demand window. The practice is open during high-demand Tuesday and Thursday mornings and Saturday lunchtime, matching customer search patterns. However, several popular Sunday hours are closed. No hours are open during low-demand periods, so there is little evident time-based inefficiency.
Groovy Glasses shows an excellent overall health: average rating 5 from 222 reviews. Customers consistently praise friendly, personalised service from named staff and skilled eye care during tests. The business's curated designer frames and on-site eyewear stylists are repeatedly highlighted, and clients note a welcoming, organised experience that supports strong word-of-mouth recommendations.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
98%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Groovy Glasses
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very high
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Groovy Glasses
Groovy Glasses operates in Christchurch Central City as an optometrist and designer eyewear retailer. The practice provides comprehensive eye tests and supplies prescription glasses, contact lenses and prescription sunglasses. It also stocks designer fashion sunglasses for men and women and highlights brands such as theo, Anne et Valentin, lool, Vinylize, Tavat, MOSCOT and Garrett Leight.
Services include comprehensive eye tests carried out by optometrists and a complimentary bespoke frame-styling service from eyewear stylists. The styling service is described as tailored to individual tastes and facial contours, helping customers choose frames that balance style and practicality. The shop promotes a selection of show-stopping and timeless frames sourced from international designers.
Customer feedback emphasises friendly, personalised service and patient, informative care from staff and practitioners. Reviews note a welcoming experience and skilled clinical attention during eye checks, with specific mentions of staff who provide clear explanations and take time to ensure customers understand their options. The premises are described as a pleasant setting for eye care and eyewear selection.
Locally, Groovy Glasses distinguishes itself by combining clinical optometry services with a focus on fashion-led frames and in-store styling. The presence of experienced eyewear stylists and a curated range of international designer brands supports customers seeking both accurate eye care and distinctive eyewear choices in central Christchurch.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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