Mole Screen
Mole Screen is a Christchurch skin check clinic in Saint Albans offering assessments for moles, melanomas and other skin lesions. Led by Dr Michael Morrison, an accredited skin cancer doctor and General Practitioner, the clinic uses dermoscopy and, they state, the latest skin screening technology to detect changes early. Appointments are available for focused mole screening.
Performance snapshot
How does Mole Screen measure up?
1.4
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2
Overall Score
Scored out of 10 across nine marketing areas
5.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Mole Screen shows a low overall digital marketing health score, signaling limited online visibility among potential customers. The strongest completed items are a claimed Google Business Listing, an open-for-business status, and a direct website link and phone number for easy contact, which helps initial trust and accessibility.
Google Business Listing
Mole Screen's Google Business Listing shows initial structure in place but overall health is low, at 2.6/10. The strongest current asset is verified claim and accessible contact info, with a listed website and open status. Main opportunities focus on adding a logo, expanding the description, and increasing photo content to improve completeness and visibility.
Google Maps Ranks
Mole Screen shows a high overall health score of 7.9 out of 10 on Google Maps search performance, indicating strong visibility. The top finding is strong performance in the suburb/borough, with the business ranking in the top 25% locally. There is room to push toward the top 10% by refining the Google Business Listing presence and consistency across suburbs.
Citations & Social Media
The overall health of Mole Screen's citations and social presence is very low, reflecting limited activity across key platforms. The most important findings are missing active profiles on Instagram, Facebook and TikTok, and absent or weak directory listings on Yellow Directory and GrabOne. Addressing these gaps can improve local visibility and trust among potential customers.
Open Hours vs Demand
Mole Screen's published hours mostly match local demand, with 41 well-aligned peak hours but seven missed high-demand hours and six low-demand open hours. Strong alignment is evident on Tuesday mornings and early afternoons (9am, 10am, 1-3pm). Missed opportunities occur Fridays at 5pm, Thursday 7pm, and Saturday mid-morning to early afternoon. Consider modestly extending Thursday and Friday evening or adding limited Saturday hours focused on high-demand windows; trim low-demand evening hours where feasible.
Overall sentiment health is unestablished: the business has an average rating of 0 from 0 reviews, so potential customers have no review evidence to judge service. The most important findings are a lack of Google reviews and no review responses. This makes the listing look inactive and may discourage bookings. Encouraging satisfied clients to leave reviews and responding publicly will begin to build trust.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Mole Screen
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Above average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Mole Screen
Mole Screen is a skin check clinic based in Saint Albans, Christchurch. The clinic offers screening focused on moles, melanomas and other skin lesions and is presented as a local service for people concerned about skin cancer.
The clinic is led by Dr Michael Morrison, an accredited skin cancer doctor and General Practitioner with over a decade of experience in diagnosing and managing skin cancers. They state he is skilled in dermoscopy and that the service uses the latest skin screening technology to detect changes in moles and lesions before they can be seen by the naked eye. The website and listing also invite clients to request an appointment.
Customers can expect a clinical skin cancer check from a practitioner with specialist experience. Information provided by the clinic emphasises targeted mole screening and expert clinical assessment; the practice materials encourage people to seek screening rather than leave worrying spots to chance. Administrative details such as appointment requests and local access information are available through the clinic's contact channels.
Mole Screen positions itself as a specialist skin check option in the Saint Albans area of Christchurch. Its local focus, led by a GP who is accredited in skin cancer care, and the stated use of dermoscopy and advanced screening equipment are the features highlighted in its public information.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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