Parisa Beauty
Parisa Beauty is a salon in Papanui, Christchurch offering a range of beauty services including eyelash extensions, makeup and nails. The team is qualified in beauty treatments and focuses on creating a relaxing, clean experience. The salon emphasises friendly service and specialises in lash work that reviewers note as light, gentle and long-lasting.
Performance snapshot
How does Parisa Beauty measure up?
5.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
3.4
Overall Score
Scored out of 10 across nine marketing areas
3.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Parisa Beauty shows an overall health score of 3.4 out of 10, indicating below-average digital marketing health. The strongest recent wins include controlling the Google Business Listing and providing direct contact via a listed phone number, with a live open-for-business status. These foundations support credibility while opportunities exist to improve local visibility and customer feedback.
Google Business Listing
Parisa Beauty shows a healthy Google Business Listing with an above-average health score and solid basics like a claimed listing, open status, a listed phone number, and a website link. The strongest nearby signal is the credibility of being claimed and accurately showing availability, with room to further improve description and photos.
Google Maps Ranks
Parisa Beauty shows a low overall health score in Google Maps search, indicating limited visibility. The top findings point to a weak aggregate presence but solid performance for several local keywords, notably eyelash salons and beautician terms in Northcote-Papanui. The main opportunity is to improve both the city-wide and borough-specific rankings to raise overall visibility.
Citations & Social Media
Parisa Beauty shows a high health score with solid social and directory presence, indicating reliable visibility. The strongest findings are very high trust on Facebook and Instagram profiles, plus an active Fresha listing. Opportunities include expanding on TikTok and LinkedIn, and improving Neighbourly and NoSecretSalon listings to reach neighbourhood and salon-specific audiences.
Open Hours vs Demand
Parisa Beauty's opening hours partly match local demand: 36 weekly hours fall during peak search times, notably midweek afternoons and Saturday early afternoon, but 41 popular hours are missed when the salon is closed. There are no low-demand open hours, so wasted time is not apparent. The alignment is mixed and suggests targeted hour shifts could capture more customers without increasing overall hours much.
Parisa Beauty's review sentiment is very positive: an average rating of 5.0 from five reviews indicates strong customer satisfaction with lash work and service. Reviewers repeatedly praise light, gentle, long-lasting eyelash extensions and describe the salon as clean, relaxing and friendly. The analysis is based on a small, recent sample, so these themes reflect current customers rather than a broad population.
Reputation
Reputation & Ratings
40%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
57%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Parisa Beauty
Shared domain detected
Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.
More about Parisa Beauty
Parisa Beauty is a beauty salon located in the Papanui suburb of Christchurch. It offers a local salon setting where clients can book personal beauty treatments delivered by a qualified team.
Services include eyelash extensions, makeup application and nail treatments, and the salon notes additional beauty offerings under a general "and more". Staff are described as qualified in beauty disciplines, which shapes the range of services available.
Customers frequently mention eyelash extensions in reviews, describing them as light, gentle and long-lasting. Reviews also describe the appointment experience as relaxing, with some clients commenting that the salon environment feels clean and convenient. Friendly interactions and repeat visits are recurring themes in feedback.
Parisa Beauty is positioned as a neighbourhood salon in Papanui with a focus on lash expertise alongside makeup and nails. The combination of a qualified team, a tidy treatment space and a client base that returns for lashes helps define the salon locally and gives potential clients a clear sense of what to expect.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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