Hazel&Cass

Hazel&Cass

Hazel&Cass is a Christchurch-based photography studio in Prebbleton specialising in newborn, baby, child and family portraiture. With 10 years of experience and an assistant present at every session, the studio offers boutique wardrobe, custom-made limited edition sets, and on-site printing and framing. Sessions are studio-based and designed to capture family memories from newborn milestones through childhood.

626 Springs Road, Prebbleton, Christchurch 7604, NZ

Performance snapshot

How does Hazel&Cass measure up?

6.7

Reputation Score

Reviews, ratings, response rate, and business listing completeness

8.3

Overall Score

Scored out of 10 across nine marketing areas

7.5

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Hazel&Cass shows a strong digital marketing health with a score of 8.3 out of 10. Overall stability supports steady client reach, though there is room to refine engagement and local visibility. The strongest note is solid Google presence and top 10% rating, while opportunities focus on responses to reviews and opening hours alignment.

Google Business Listing

Hazel&Cass shows solid Google Business presence with an above-average health score of 5.8 out of 10. The profile already lists a title, claimed status, a website link, open-for-business status, and a full address. The most notable gaps are the missing phone number, and the high-quality description is already strong and should be pushed toward the top 10% with slight enhancements.

Google Maps Ranks

Hazel&Cass shows an above-average health score of 6.9/10 for Google Maps search performance, indicating solid visibility with room to grow across local suburbs. The strongest results are in Rolleston and Selwyn district, where several top 5 keywords reinforce a stable core presence. Focus should be on extending borough reach while maintaining the current top rankings.

Citations & Social Media

Hazel&Cass shows an above-average health score of 6.9, indicating solid presence with room to broaden reach. The strongest current achievement is a top-tier Instagram and Facebook presence, both described as outstanding and trusted, suggesting robust engagement and branding. Key improvement areas focus on TikTok, Fresha, LinkedIn, Yellow Directory, and TikTok Directory to diversify channels.

Open Hours vs Demand

Hazel&Cass's opening hours mostly align with when local customers search for photography. Several weekday midday slots (Monday 11am-2pm and Wednesday noon) match higher demand, while there are no closed peak-period gaps. However the studio is open during some low-demand times (early Monday morning, late Monday evening, early Tuesday and Thursday mornings) that may offer limited return and could be trimmed or staffed flexibly.

Hazel&Cass

Hazel&Cass shows a very strong sentiment profile, with an average rating of 5 from 46 reviews indicating outstanding customer sentiment. Reviews repeatedly praise the team's warmth, technical skill and ability to put babies and children at ease, including for children with additional needs. Clients consistently value the studio's caring approach and the lasting family memories created by newborn and milestone sessions.

Reputation

Reputation & Ratings

9%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

92%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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