Hazel&Cass

Hazel&Cass

Hazel&Cass is a Christchurch-based photography studio in Prebbleton specialising in newborn, baby, child and family portraiture. With 10 years of experience and an assistant on hand for every session, sessions include a boutique studio wardrobe and on-site printing and framing, with custom-made limited-edition sets for seasonal and milestone shoots.

626 Springs Road, Prebbleton, Christchurch 7604, NZ

Performance snapshot

How does Hazel&Cass measure up?

6.7

Reputation Score

Reviews, ratings, response rate, and business listing completeness

8.3

Overall Score

Scored out of 10 across nine marketing areas

7.6

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Hazel&Cass shows a healthy digital presence with a 7.9/10 health score. The strongest completed items include a clearly listed Google Business profile with a website link and accurate open status, plus hours aligned to demand and claiming the listing for control. The business can build on this by improving review engagement and on-page basics for broader visibility.

Google Business Listing

Hazel&Cass shows solid presence on Google Business with a health score of 4.9 out of 10, indicating average overall health. The strongest points are a complete address, a claimed listing, and a working website link. The key gap is the missing phone number, which limits direct customer contact. The description and photo count are good, but there is room to improve reach by adding a phone contact.

Google Maps Ranks

Hazel&Cass shows an above-average health score of 6.4 out of 10 for Google Maps search visibility, indicating solid presence with room to grow. The top standing keywords reveal strength in local photography services around Selwyn District and Rolleston, with several positions in the top 5. The main opportunities lie in expanding aggregate and borough visibility to reach the local midpoint and beyond.

Citations & Social Media

Hazel&Cass shows solid social presence with high trust on Instagram and Facebook, reflected by a health score of 7.3 out of 10. The strongest current asset is active, high-trust Instagram and Facebook profiles. Opportunities lie mainly in expanding to TikTok and professional reach via LinkedIn, plus better Fresha and Yellow Page visibility to broaden local discoverability.

Open Hours vs Demand

Hazel&Cass's opening hours align well with local demand for family and newborn photography. Key peak windows are covered-Monday late morning and Saturday mid-morning-so session availability matches when customers search. There are no missed high-demand periods. Some low-demand hours (early Monday morning, Tuesday 8am, and late evenings on weekend days) could be reviewed to reduce staffing or shift appointments to busier slots.

Hazel&Cass

Overall health is excellent - average rating 5 from 46 Google reviews. Customers consistently praise the team's skill with newborns, babies and children and the warm, calming manner that helps subjects relax. Repeat bookings and long-term clients are a clear theme, showing strong trust and emotional value in the studio's portraiture and personalised approach.

Reputation

Reputation & Ratings

9%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

92%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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