Backyard Studio

Backyard Studio

Backyard Studio is a photography studio based in the Hei Hei suburb of Christchurch. It operates a dedicated studio space and offers photography services for clients across the city and surrounding areas. The studio name indicates a focus on studio-based work and local shoots, serving individuals and small commercial projects seeking professional imaging in Christchurch.

37 Tauiwi Crescent, Hei Hei, Christchurch 8042, NZ

Performance snapshot

How does Backyard Studio measure up?

1.9

Reputation Score

Reviews, ratings, response rate, and business listing completeness

1.2

Overall Score

Scored out of 10 across nine marketing areas

2.6

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Backyard Studio shows a low overall digital marketing health score of 1.6 out of 10, indicating limited presence and performance. The strongest current achievements include a functional Google Business Listing with website link, a title, a visible open-for-business status, a listed phone number, and a full address, which support basic discovery and credibility.

Google Business Listing

Backyard Studio shows a low overall health on Google Business Listing with room for improvement. The listing has a website link, a title, a phone number and a full address, and is marked as Open for Business, but crucial gaps remain in claimed status, description, photos and logo that limit visibility and trust among potential Christchurch clients.

Google Maps Ranks

Backyard Studio shows an above-average health score of 6.7/10 for Google Maps performance, indicating steady visibility with room to climb. The strongest finding is the suburb/borough visibility, ranking in the top 10% for Hei Hei, Christchurch. Core keyword strengths include "photographer in hei hei" and "portrait studio in hei hei," all ranking at position 1, which supports a strong local audience reach.

Citations & Social Media

Backyard Studio shows very low overall health in cited social and directory presence, scoring 1.1 out of 10. The main concern is the absence or weak activity on major platforms. The strongest near-term fix is to establish and optimise social profiles, starting with Facebook and TikTok, and to bolster an optimised Instagram presence to improve reach and trust.

Open Hours vs Demand

Backyard Studio has no published opening hours, so alignment with Christchurch demand patterns cannot be measured. Without hours, every city-level peak where customers search for photography is effectively a missed opportunity. Adding clear opening hours will reveal when the studio already matches demand, where it is closed during popular search windows, and where currently listed availability may be inefficient versus local demand.

Backyard Studio

Overall health: no review data and an effective rating of 0. The business has no Google reviews, which means potential customers lack social proof and may be cautious. The most important findings are a lack of star rating and very few (or no) reviews. Prioritising review generation and beginning to respond to reviews will address the most pressing reputation gaps.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

0.0

average rating

Your overall rating as seen by potential customers

0%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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