Barber & Co

Barber & Co

Barber & Co is a barber shop in Christchurch Central City offering mens haircuts, beard trims, hair styling and cut‑throat shaves. They describe themselves as a premium yet affordable barber and list a focus on skilled barbers and grooming services. Customers encounter a central-city location with an emphasis on consistent, tidy cuts and practical men's grooming options for local clients.

BNZ Centre Shop 16a/120 Hereford Street, Christchurch Central City, Christchurch 8011, NZ

Performance snapshot

How does Barber & Co measure up?

8.8

Reputation Score

Reviews, ratings, response rate, and business listing completeness

9.8

Overall Score

Scored out of 10 across nine marketing areas

8.3

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Barber & Co shows a very high digital marketing health score of 9.8 out of 10. Overall health remains strong, with solid domain health and an active, claimed Google Business Listing. Two key takeaways: a robust online foundation and strong listing management, with room to grow in local maps visibility and paid traffic activity.

Google Business Listing

Barber & Co's Google Business Listing shows very high health (9.7/10). This indicates strong profile completeness and trust signals for local clients. The two most notable findings are a claimed listing with a listed phone number and an active open-for-business status, ensuring clear contact and availability for customers. Progress on listing photos is solid but further improvement is recommended.

Google Maps Ranks

Barber & Co shows an above-average health score of 6.4/10 for Google Maps search visibility. The business already performs well for several key local terms, notably barber shop in westmorland and in christchurch centre, indicating strong relevance in core central and west Christchurch audiences. Opportunities lie mainly in boosting borough/local search presence and maintaining momentum across suburbs.

Citations & Social Media

Barber & Co shows a healthy overall health score with room to improve on social presence. The most impactful findings are strong Instagram and Facebook profiles, indicating solid social trust, and a well-maintained Fresha listing that can drive bookings. Key opportunities lie in TikTok, Neighbourly, and GrabOne listings to broaden reach.

Open Hours vs Demand

Barber & Co's opening hours are closely matched to Christchurch demand, with most peak windows covered. Strong alignment includes Saturday late morning to early afternoon and Tuesday midday. Missed opportunities occur on Saturday mornings and early evenings, Tuesday early evenings and Sunday evening. One low‑demand hour is open Friday 8am, which could be reviewed to reduce staff costs or shifted to cover a missed evening peak.

Barber & Co

Barber & Co shows very positive customer sentiment with an average rating of 4.9 from 325 reviews. Reviews consistently praise friendly, professional barbers, tidy, detail-focused haircuts, and reliable service that builds long-term clients. The central-city location and practical grooming options are noted. Very few low ratings appear, and no recurring complaints are evident from review text.

Reputation

Reputation & Ratings

39%

response rate

How often you engage with customer feedback

4.9

average rating

Your overall rating as seen by potential customers

96%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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