Stu's Barber

Stu's Barber

Stu's Barber is a barber shop in Kaiapoi offering classic grooming and precision cuts. The team states they create tailored looks that blend traditional cuts with current trends. Customers can expect attentive service in a neighbourhood setting, with an emphasis on consistent haircuts and fair pricing.

164 Williams Street, Kaiapoi 7630, NZ

Performance snapshot

How does Stu's Barber measure up?

6.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

7.9

Overall Score

Scored out of 10 across nine marketing areas

7.2

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Stu's Barber shows a healthy digital marketing profile with a score of 7.9 out of 10. Overall health indicates solid online presence and credible trust signals. The strongest finding is the solid Google Business presence and strong domain health, while opportunities include improving meta descriptions and opening hours alignment to match peak demand.

Google Business Listing

Stu's Barber shows a low overall health on Google Business Listing, with 2.7 out of 10. The profile already has a title, claimed status, open-for-business status, full address, and a main image. Key findings point to missing phone number and website link, while photos are improving and the description is mid-range.

Google Maps Ranks

Stu's Barber in Kaiapoi shows below-average overall health for Google Maps with a 3.3/10. The business already ranks well for several Kaiapoi area terms, especially for barber shop and unisex hairdresser keywords in the centre and north. The main opportunity is to improve aggregate map visibility and strengthen local suburb rankings to move toward the local midpoint.

Citations & Social Media

Stu's Barber holds a high health rating with room for improvement in social and directory presence. The most important finding is strong Instagram and Facebook profiles that support brand trust, while opportunities lie in expanding TikTok activity and beefing up Yellow Pages and NoSecretSalon listings to improve local discoverability.

Open Hours vs Demand

Stu's Barber shows a mixed fit between published hours and local demand. The shop is open during strong mid-week and Saturday midday peaks (Tuesday 11am-1pm, Wednesday 12pm, Saturday 11am) but is closed for several high-demand lunchtime and afternoon hours (Monday 12pm, Thursday 4pm, Saturday 12-2pm). No open hours fall in low-demand windows, so wasted hours are not evident.

Stu's Barber

Overall health score is 4.7 from Google reviews, indicating strong customer sentiment. Reviews repeatedly praise consistent haircuts, attentive service and fair pricing; staff friendliness and owner responsiveness also stand out. A very small number of lower ratings appear, suggesting occasional dissatisfaction, but the dominant theme is reliable, neighbourhood barbering that keeps most customers returning.

Reputation

Reputation & Ratings

100%

response rate

How often you engage with customer feedback

4.7

average rating

Your overall rating as seen by potential customers

73%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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