Tan in the City

Tan in the City

Tan in the City in Burnside, Christchurch is a specialist spray tanning salon that also offers brow services, lash lifts and body waxing. They state they have been operating for over 10 years and provide tailored spray tans for holiday glows, subtle sun-kissed looks or competition finishes, with experienced, qualified beauty therapists on site.

10/501 Wairakei Road, Burnside, Christchurch 8053, NZ

Performance snapshot

How does Tan in the City measure up?

7.8

Reputation Score

Reviews, ratings, response rate, and business listing completeness

7

Overall Score

Scored out of 10 across nine marketing areas

6.5

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Tan in the City displays solid digital health with an overall score of 7.0 out of 10, indicating above-average performance. The most notable strengths are that the Google Business Listing is claimed, shows a website link and phone number, and the listing status accurately reflects opening hours. The business should continue building on these foundations while addressing select opportunities to improve visibility and credibility.

Google Business Listing

Tan in the City shows a very healthy Google Business Listing with a score of 9.4 out of 10. The most notable strengths are a claimed listing, a visible website link, an up-to-date open status, and a listed phone number, which together support easy discovery and contact for local customers.

Google Maps Ranks

Tan in the City shows a healthy level of visibility on Google Maps with a health score of 4.8 out of 10. This indicates the business appears in some broader maps queries but has room to grow. The strongest opportunities lie in improving aggregate map rankings and solidifying the suburb presence to break into top performers.

Citations & Social Media

Citations and Social Presence health for Tan in the City is assessed as low, with improvements needed across social profiles and local directories. The strongest current asset is an outstanding Instagram presence, while other channels show limited activity. Key opportunities lie in building profiles on Facebook, TikTok, Neighbourly, NoSecretSalon, and Neighbourly to broaden local reach.

Open Hours vs Demand

Tan in the City's opening hours show a reasonable match to local demand but with room for improvement. Key salon hours align with strong customer searches-Tuesday 11am, Wednesday 3pm, Thursday 4pm, and Saturday afternoons-while several high-demand mid-day slots remain closed. No low-demand open hours were found, suggesting current schedule is efficient but could be nudged to capture missed Saturday and early-week peaks.

Tan in the City

Average rating 4.9 from 89 reviews shows very strong customer sentiment for Tan in the City. Reviews repeatedly praise friendly, professional staff, comfortable first‑time experiences, and consistently natural, streak‑free results. Standout mentions include named therapists and a bright, welcoming salon. Negative feedback is rare and not a recurring theme, indicating reliable service quality across visits.

Reputation

Reputation & Ratings

34%

response rate

How often you engage with customer feedback

4.9

average rating

Your overall rating as seen by potential customers

92%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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