T & S Opticians
T & S Opticians is an optometrist based in Northwood, Belfast, Christchurch, offering eye exams, eyewear and onsite technical work. They state they can provide emergency glasses and repairs, with onsite adjustments, repairs, welding and single-vision lens manufacturing. The practice describes itself as a local eyecare team focused on frames, lenses and practical, timely service.
Performance snapshot
How does T & S Opticians measure up?
7.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.7
Overall Score
Scored out of 10 across nine marketing areas
6.2
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
T & S Opticians shows a solid overall digital health with a 7.7/10 score, indicating a healthy online position and reliable site health. The strongest current strength is a claimed and well linked Google Business Listing with an open-for-business status, and a perfect domain health. The top opportunity is improving customer engagement through responding to Google reviews and growing local visibility with more referrals and a Facebook presence.
Google Business Listing
T & S Opticians shows a healthy Google Business Listing with a 7.9/10 health score. It has a claimed listing, an accessible phone number and website link, and clear open status, supporting easy customer contact and trust. Strengths include a solid listing description and visible contact details with good image activity for local visibility.
Google Maps Ranks
T & S Opticians shows a very high Maps health score and strong borough visibility, with top rankings for key eye care terms. The strongest signals come from contact lenses and eye care centre queries in Belfast, North Beach, Northwood and nearby areas, indicating solid local relevance and high customer access, while opportunities focus on broadening suburb coverage.
Citations & Social Media
T & S Opticians shows a health score of 3.6 out of 10 for Citations & Social Presence, indicating below-average local presence. The strongest finding is an outstanding Instagram profile with a very high trust score, suggesting solid engagement and branding. However, there is no active Facebook, TikTok, GrabOne, TikTok Directory or Yellow Profile presence, which limits reach and trust signals.
Open Hours vs Demand
T & S Opticians matches several weekday peaks but misses a cluster of Saturday midday demand. The practice is open during strong Tuesday mid-morning and lunchtime demand (10am-1pm) and Thursday 11am, aligning with high search interest. However, the practice is closed across high-demand Saturday hours around 11am-3pm, representing a clear missed opportunity for extra footfall.
Overall health shows an average rating of 5.0 from 30 Google reviews, signalling consistently positive customer sentiment. Reviews repeatedly praise friendly, professional staff, quick turnaround on prescription sunglasses and repairs, and honest advice without pressure to upsell. Onsite adjustments, welding and single-vision lens work are highlighted as practical strengths that support fast, local eyecare for customers.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
89%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for T & S Opticians
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about T & S Opticians
T & S Opticians is an optometrist located in Northwood, Belfast, Christchurch (554 Main North Road). The practice serves the local community from a shopfront near About Clean and Dulux and is preparing to rebrand as Bespoke Optical Co.
Services include thorough eye examinations, a selection of frames and sunglasses from brands such as Serengeti, Moscot, Oakley and Ray-Ban, and a range of onsite technical services. They describe onsite adjustments, repairs, welding and the manufacturing of single-vision lenses, and state they are the only Christchurch optometrist who can provide emergency glasses or repairs so customers do not have to manage without.
Customer feedback highlights a friendly, professional team that provides clear, honest advice and minimal upselling. Clients report staff keep them informed through the process, and several reviews note quick turnaround times for prescription sunglasses and repairs. Many customers describe the service as personable and efficient, with staff prepared to go beyond basic expectations to resolve eyewear issues promptly.
Locally, T & S Opticians is distinguished by its in-house technical capability and emphasis on practical, timely solutions for eyewear. The practice combines routine optical care with repair and manufacturing work on site, aiming to offer customers a single place for eye exams, frame selection and urgent repairs.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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