1904 Nails
1904 Nails is a home-based nail studio in Wainoni, Christchurch run by a fully qualified technician. It offers manicures, nail art and maintenance in a private, relaxing setting. All products used are made in New Zealand, chemical-free and vegan friendly. Clients can expect attentive, friendly service and a calm, conversation-friendly atmosphere during appointments.
Performance snapshot
How does 1904 Nails measure up?
6.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
4.5
Overall Score
Scored out of 10 across nine marketing areas
4.8
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
1904 Nails shows a health score of 4.5 out of 10, indicating mixed performance across digital marketing areas. The strongest wins are that the Google listing is claimed, open-for-business status is accurate, and contact details plus a website link are present. The key opportunity areas include improving Google Maps search visibility and aligning opening hours with peak demand.
Google Business Listing
1904 Nails has an above-average Google Business health score of 6.7 out of 10, indicating solid performance with room for refinement. The listing already shows open-status, a claimed listing, a website link and a phone number, which helps customers learn about services and reach the studio. The description is improving and now sits above the bottom quartile, with room to continue climbing.
Google Maps Ranks
1904 Nails shows a mid-range health on Google Maps, with a score of 5.3 out of 10. This indicates moderate visibility and room to improve in maps search results. Top keywords show the business ranking well for nail and beauty terms in Wainoni and Aranui, suggesting a strong local niche presence that can be built on.
Citations & Social Media
1904 Nails shows a solid health score with strength in existing social profiles. The top finding is that Facebook and Instagram are outstanding, indicating strong engagement and branding. Opportunities focus on expanding presence on TikTok and LinkedIn, plus Fresha and a personal LinkedIn profile to bolster professional trust and reach.
Open Hours vs Demand
1904 Nails has limited but clear alignment with local demand: all 12 weekly open hours fall during popular morning windows (Thursday 10-12 and Friday 10-11), but the business is closed during many high-demand periods. Total weekly open hours are 12, with 65 high-demand hours missed and no low-demand open hours. Key missed slots include Thursday 4pm, Saturday 1-2pm, Tuesday 11am and Wednesday 3pm.
Overall sentiment is very positive but based on a small, recent sample. The business has a perfect average rating of 5.0 and customers consistently praise friendly, attentive service, a calm private studio and quality nail results using New Zealand-made, chemical-free, vegan-friendly products. The most important finding is uniformly high ratings and a relaxed, conversation-friendly atmosphere noted by reviewers.
Reputation
Reputation & Ratings
38%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
77%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for 1904 Nails
Shared domain detected
Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.
More about 1904 Nails
1904 Nails is a home-based nail studio located in Wainoni, Christchurch, operated by a fully qualified nail technician. The studio is presented as a private, relaxed space where clients can book time for manicures, nail art and routine nail maintenance.
Services focus on manicures, nail enhancements and creative nail finishes using products made in New Zealand. All products are described as chemical-free and vegan friendly, reflecting a choice of locally sourced, gentler formulations for nail care.
Customers who visit 1904 Nails commonly describe a welcoming, friendly experience and relaxed atmosphere. Reviews note consistent, careful workmanship and pleasant conversation during appointments. Clients report reliable results and an approachable, professional manner from the technician.
As a neighbourhood option in Wainoni, 1904 Nails combines a private, home-studio setting with NZ-made, chemical-free products and a focus on client comfort. It presents as a convenient choice for Christchurch clients seeking a calm appointment, locally produced products and a friendly, conversational service style.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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