Sprout Accountants Ltd

Sprout Accountants Ltd

Sprout Accountants Ltd is an Addington, Christchurch accounting firm specialising in accounting and business advisory for New Zealand SMEs. They focus on trades, professional and personal services, and residential rentals. The firm stresses proactive support to help businesses grow, offers personalised service and business owner coaching, and provides a free first meeting to discuss client needs.

Level 1/257 Lincoln Road, Addington, Christchurch 8024, NZ

Performance snapshot

How does Sprout Accountants Ltd measure up?

2.5

Reputation Score

Reviews, ratings, response rate, and business listing completeness

4.4

Overall Score

Scored out of 10 across nine marketing areas

6

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Sprout Accountants Ltd shows a solid digital health, with a health score of 4.4 out of 10. The overall health indicates room for improvement, especially in online reputation and review activity. Key strengths include a healthy domain and an active Google Business listing with a claimed status and an open-for-business marker, providing clear information to potential clients.

Google Business Listing

Sprout Accountants Ltd shows a moderate overall health on its Google Business Listing with a 5.4 out of 10. The listing already includes a phone number, a website link and a claimed status, but there are gaps in visuals and branding. The most important finding is the lack of photos and logo, which limits engagement, and the description, though improving, remains below local midpoints.

Google Maps Ranks

Sprout Accountants Ltd shows a very low overall Google Maps health score, reflecting limited visibility across maps searches. The strongest signals are rankings for local terms like "accountant in Lincoln" and "payroll service in Addington-Middleton," but overall presence remains sparse. Opportunities lie in expanding aggregate map visibility and strengthening borough-level performance to reach more Christchurch-area searches.

Citations & Social Media

Sprout Accountants Ltd has a health score of 6.6 out of 10, meaning the current social presence is above average but with noticeable gaps. The strongest asset is the highly trusted Facebook profile and active LinkedIn presence. Primary opportunity areas are completing profiles on Instagram, TikTok and relevant directory listings to improve discoverability and trust among local customers.

Open Hours vs Demand

Sprout Accountants Ltd has a concentrated fit with local demand: all 35 weekly open hours fall inside high-demand windows, mainly on Thursday between 9am and 3pm. However the firm misses 52 high-demand hours across the week, notably weekday afternoons and Sunday mid-mornings. There are no open hours during low-demand times, so inefficiency from being open at quiet times is not a current issue.

Sprout Accountants Ltd

Overall health is low: there are no Google reviews and an average rating of 0 from 0 reviews, which signals limited social proof. The main findings are a lack of established star rating and very few reviews, and zero public responses to any feedback. Prioritising review collection and starting to reply publicly will directly address trust and discovery issues.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

0.0

average rating

Your overall rating as seen by potential customers

0%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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