Amalfi Nails
Amalfi Nails is a home-based nail salon in Burnside, Christchurch, specialising in gel nails and custom nail designs. Run by Claire, the salon is noted for a clean, professional setup, friendly service and fair pricing. Regular clients praise the communication and relaxed, chatty appointments that allow easy input on designs.
Performance snapshot
How does Amalfi Nails measure up?
5.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
3.7
Overall Score
Scored out of 10 across nine marketing areas
2.8
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Amalfi Nails shows a below-average overall digital marketing health score of 3.7/10. The overall health indicates limited performance across multiple areas, with the best signal coming from a strong star rating in the top 10% and solid listing basics. The most impactful current finding is improving the Google business listing and review presence, while opportunities lie in boosting maps search visibility and opening hours alignment.
Google Business Listing
Amalfi Nails shows a below-average health score for its Google Business Listing at 3.0 out of 10, indicating room for significant improvement. The listing already has claimed status, a visible phone number, and a full address, which are solid foundations. The most important findings are the lack of a website link and a minimal business description that explains services and strengths.
Google Maps Ranks
Amalfi Nails shows a below-average health score on Google Maps search, with a 3.2 out of 10 overall. This indicates limited visibility across all Maps queries, though borough results are improving. The top opportunities focus on expanding aggregate visibility and strengthening the Burnside suburb presence to reach the local midpoint and beyond.
Citations & Social Media
Amalfi Nails shows moderate overall health with a score of 5.4/10, indicating average social and directory presence. The strongest asset is a highly trusted Facebook profile, while opportunities exist to bolster TikTok trust, create a Yellow listing, and pursue a GrabOne listing to broaden reach.
Open Hours vs Demand
Amalfi Nails shows a mixed fit between published hours and local demand. Open hours align strongly with several high-demand windows, notably Wednesday mid-afternoon and Saturday early afternoon, but the salon is closed during several popular weekday peaks-especially Tuesday mid-morning and Thursday late afternoon. No open hours fall into low-demand periods, so adjustments should focus on adding slots where closed during peak searches.
Overall health score: average rating 5.0 from 11 Google reviews, indicating very positive customer sentiment. Reviews consistently praise the clean, professional home setup, friendly and chatty service from Claire, fair pricing and clear communication. Few recent reviews limit trend certainty, but current feedback shows strong client satisfaction with gel nails and custom designs that support repeat bookings and local word-of-mouth.
Reputation
Reputation & Ratings
82%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
74%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Amalfi Nails
Shared domain detected
Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.
More about Amalfi Nails
Amalfi Nails is a home-based nail salon located in Burnside, Christchurch, run by Claire. The salon focuses on nail services within the beauty category, operating from a clean, professional setup in a residential setting.
The salon specialises in gel nails and a range of custom nail designs. Reviews indicate Claire uses high-quality products and is willing to work with customers on design choices. Pricing is described as fair, and the service offering centres on standard nail treatments and personalised design guidance.
Customers regularly describe the experience as friendly and comfortable, noting clear communication throughout appointments. The salon atmosphere is chatty and relaxed, which clients say makes it easy to speak up about adjustments during the process. Several reviews highlight consistent, reliable results and satisfaction with the finished nails.
Locally, Amalfi Nails is distinguished by its home-based model combined with professional standards, steady repeat clientele, and a focus on gel nail work and bespoke designs. The combination of approachable service, good communication and fair pricing defines how clients tend to experience Claire's salon in Burnside.
Ready to see where you really stand?
Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.
Health Score
How healthy is my marketing?
Sign up to reveal
7.4
Market Rank
How do I stack up locally?
Sign up to reveal
#4
Progress
How much have I done?
Sign up to reveal
62%
- Prioritised action plan based on your real competitors
- Instructional walkthroughs for every recommendation
- Frequent progress reports as your scores improve
- No credit card required. 7-day free trial.
Your questions, answered
Everything you need to know about this report and MarketBase.
MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.
Not your business? Find yours here.
Search for your business and get your own free report. No sign-up required.
Can't find your business? We'll build your market on request, at no extra cost.