Lincoln Loft

Lincoln Loft

Lincoln Loft is a reformer Pilates studio in Lincoln, Selwyn, offering small-group and private sessions for all levels. Classes run throughout the day and weekends, with options like Brolates for men and Silver Springs for 65+. The studio is light and welcoming, offers multi-class memberships, intro packs and concession cards, and sells pilates grip socks on site.

4 Eastfield Drive, Lincoln 7608, NZ

Performance snapshot

How does Lincoln Loft measure up?

7.6

Reputation Score

Reviews, ratings, response rate, and business listing completeness

8.4

Overall Score

Scored out of 10 across nine marketing areas

6.4

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Lincoln Loft's overall digital health scores 8.4 out of 10, indicating a solid position with room to improve in several areas. The most notable findings are strong Google Business listing fundamentals and excellent domain health, plus a good review response rate that's growing over time.

Google Business Listing

Lincoln Loft's Google Business Listing shows a solid setup with a claimed, open status and a clear website link, reflecting good control and accessibility. The health score is 4.9 out of 10, indicating room for improvement despite strong description and photo presence. The most important findings: missing phone number on the listing and a strong photo count, with the goal to reach the top 10% for photos.

Google Maps Ranks

Lincoln Loft shows a healthy presence on Google Maps with a 4.7/10 health score, indicating room for growth but solid local visibility. The business ranks strongly in its borough, in the top 10% for suburb-specific searches, and performs well for pilates and yoga related terms in Lincoln and Selwyn. These strengths provide a stable base for further improvements.

Citations & Social Media

Lincoln Loft's health score sits at 4.1 out of 10, indicating below-average overall health for social presence. The business shows strong Facebook and Instagram profiles, but gaps exist elsewhere. The most important findings are the very strong presence on two platforms and the absence of active profiles on TikTok, LinkedIn, Neighbourly, and Yellow Directory which limit discoverability.

Open Hours vs Demand

Lincoln Loft's published hours align strongly with local demand at key evening and weekend class times, especially weekday 5-6pm slots and Saturday 9am. However, there are several high-demand windows where the studio is closed on weekend mid-mornings and a Thursday evening. Two very early weekend openings show low search interest and may be inefficient. Adjusting a few hours could better match local demand without increasing overall weekly hours.

Lincoln Loft

Overall health level: average rating 5.0 from 48 Google reviews, signalling consistently positive customer sentiment. Reviews repeatedly praise knowledgeable, friendly instructors, a light, welcoming studio, well-maintained reformers and flexible class options. Customers note strong support for rehabilitation and varied class offerings such as Brolates and Silver Springs, and conveniences like free parking and on-site pilates socks.

Reputation

Reputation & Ratings

14%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

93%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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