Olivia's Nail Design
Olivia's Nail Design is a nail salon in Burnside, Christchurch, at 422 Wairakei Road. Olivia is a nail technician who specialises in acrylic nails, manicures, french polish, gel polishes and pedicures, and also offers waxing and eyebrow shaping. The salon is noted for friendly service and reliable parking close to the premises.
Performance snapshot
How does Olivia's Nail Design measure up?
3.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
5.4
Overall Score
Scored out of 10 across nine marketing areas
5.4
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Olivia's Nail Design shows a moderate digital health score with room to grow. The most significant finding is the need to improve interaction with customers online, particularly by responding to reviews and tightening opening hours with peak demand. Strengths include a claimed Google listing, a website link, and visible operating status.
Google Business Listing
Olivia's Nail Design shows a below-average overall health score, with room for improvement in the business listing to drive more customer interest. The listing is claimed, website and phone are visible, and the business is shown as open. The most important opportunities are adding a meaningful description and a logo, and continuing to add fresh photos to lift visibility.
Google Maps Ranks
Olivia's Nail Design shows a low overall health score for Maps Search Performance, at 2.1 out of 10, indicating limited visibility. The top findings show the business performs relatively well for several high intent keywords like "nail salon in burnside" (position 3) and related terms, but there is minimal local presence in the borough. Targeted local improvements are needed.
Citations & Social Media
Olivia's Nail Design shows a low health score for presence across social platforms and directories, with focused strength on Facebook and Fresha, but limited activity on others. The most important finding is the very high trust Facebook profile, contrasted with gaps in Instagram, TikTok, Neighbourly, Yellow, and GrabOne that limit overall visibility and trust. Addressing these gaps will improve reach.
Open Hours vs Demand
Overall opening hours at Olivia's Nail Design show limited alignment with local demand: some strong matches at midday and early afternoon on Tuesday and Saturday, but many high-demand slots remain closed later in afternoons. The salon is open during five high-demand hours (Tuesday 11-12, Saturday 12-2) but closed for several popular late-afternoon windows (Wednesday 2-3pm, Thursday 4-5pm, Tuesday 10am), indicating missed revenue opportunities.
Olivia's Nail Design shows a strong historical sentiment with an average Google rating of 4.8 from 11 reviews, indicating generally positive customer feelings. Reviews repeatedly praise friendly, reliable service, high-quality nail and brow work, and convenient parking. The main caveat is that reviews are historical and there have been no recent reviews in the last two years, which limits certainty about current performance.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
4.8
average rating
Your overall rating as seen by potential customers
62%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Olivia's Nail Design
Problem
Website Connectivity
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Very high
On-Page SEO
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Above average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Olivia's Nail Design
Olivia's Nail Design is a nail salon located in Burnside, Christchurch, at 422 Wairakei Road. Olivia is a nail technician who moved the salon from Shades Arcade and now works from this dedicated location, providing local clients with a range of nail and beauty services.
Services include professional acrylic nails, manicures, french polish, pedicures and a large range of gel nail polishes suitable for natural nails or applied over acrylics. The salon also offers waxing and eyebrow shaping, reflecting a broader approach to beauty services beyond nails.
Customers commonly describe friendly, attentive service and regular clients note consistent results for nails and brows. Reviews highlight easy parking and a welcoming atmosphere that suits a range of clients, including older women. Repeat bookings and recommendations in reviews suggest clients return for the salon's steady standard of finish and personal service.
Locally, Olivia's Nail Design presents as a neighbourhood nail and beauty service in Burnside with a focus on acrylic and gel nail work plus basic beauty extras. The combination of on-site parking, a long-standing technician and a compact set of services makes it a practical choice for clients seeking manicures, pedicures, waxing and eyebrow shaping in Christchurch.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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