All About Hair

All About Hair

All About Hair is a hairdressing salon in North New Brighton, Christchurch, specialising in all aspects of hairdressing. The salon offers cuts, colours, perms and barbering services from a team of experienced stylists. Customers can book online and the salon notes use of eco-friendly products as part of its service approach.

1/169 Bowhill Road, North New Brighton, Christchurch 8083, NZ

Performance snapshot

How does All About Hair measure up?

4.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

7.4

Overall Score

Scored out of 10 across nine marketing areas

6.7

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

All About Hair shows a healthy digital presence with a score of 7.4 out of 10. The strongest findings are solid domain health and a claimed Google Business Profile, plus an open-for-business status and a live listing link that directs customers to services. Remaining areas to improve include responding to reviews and aligning opening hours.

Google Business Listing

All About Hair shows a solid setup on Google Business Listing with claimed status, open-for-business status, a website link, a listing title, and a phone number. The health score is 5.2 out of 10, indicating average performance. Key strengths include verified ownership and accessible contact, while opportunities lie in adding a logo and expanding photo and description quality.

Google Maps Ranks

All About Hair shows below-average Maps health with an overall score of 4.2/10. The business ranks reasonably for several local keywords and has a solid top position for a few in nearby suburbs. Primary opportunities are to improve aggregate Maps visibility and to strengthen the borough presence to reach the local midpoint and beyond.

Citations & Social Media

All About Hair shows a healthy overall health score with strong social presence across key platforms. The most notable findings are outstanding Instagram and Facebook profiles, and an active Fresha listing that supports local client acquisition. Opportunities lie in adding TikTok, a NoSecretSalon profile, and LinkedIn presence for improved professional branding and wider reach.

Open Hours vs Demand

All About Hair has a mixed fit between published hours and local demand. Strong alignment appears around late-morning and early-afternoon Tuesday and peak Saturdays, but several weekday mid-day and mid-afternoon peaks fall when the salon is closed. There is no evidence of open hours during low-demand periods. Adjusting a few weekday lunch or afternoon slots could capture more customers without increasing low-value hours.

All About Hair

Overall health score is 4.6 from 41 Google reviews, indicating generally positive customer sentiment. Customers repeatedly praise friendly, attentive stylists and reliable cuts and colours; loyalty is suggested by long-term clients. The small review count means conclusions are cautious, while a couple of low ratings suggest occasional mismatches between expectation and outcome that merit attention in sentiment tracking.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

4.6

average rating

Your overall rating as seen by potential customers

81%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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