Afterglow Beauty NZ
Afterglow Beauty NZ is a beauty salon in St Albans, Christchurch on Colombo Street. Open since August 2022, it offers professional salon treatments focused on facials and relaxation. The salon emphasises attentive, consistent service in a calm, well-appointed space, attracting repeat clients who value personalised care and visible results.
Performance snapshot
How does Afterglow Beauty NZ measure up?
6.8
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.5
Overall Score
Scored out of 10 across nine marketing areas
6.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Afterglow Beauty NZ shows an above-average health score of 6.5 out of 10, indicating solid overall digital marketing health with room for improvement. The strongest current strength is the verified Google Business presence, including a claimed listing, live phone number, and accessible website link, which support direct customer discovery and contact.
Google Business Listing
Afterglow Beauty NZ shows a healthy Google Business Listing with a strong basic setup and open status. The profile has essential contact details and a website link, supporting easy customer outreach. The overall health is 8.1 out of 10, indicating reliable visibility and completeness, with room to grow mainly through more photos.
Google Maps Ranks
Afterglow Beauty NZ shows a very high Maps health score of 9.3, indicating strong overall visibility in Google Maps. The business ranks well across the city and suburb, with top performing keywords centred on St Albans and Christchurch. Primary opportunities lie in pushing for top 10% local placement and further refining the Google Business Listing to sustain momentum.
Citations & Social Media
Afterglow Beauty NZ shows low health for citations and social presence with a 1.5/10. The most important findings are the strong Facebook presence with high trust and the need to expand on Instagram and TikTok, plus a missing LinkedIn profile and limited Neighbourly visibility.
Open Hours vs Demand
Afterglow Beauty NZ's opening hours largely match local demand, with all well-aligned peak slots open and no hours wasted on low-demand windows. High-traffic times include Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday early afternoon. However, several popular slots-notably Sunday early afternoon and Tuesday 9am-are closed, presenting clear opportunities to capture additional bookings with modest schedule changes.
Afterglow Beauty NZ shows very strong customer sentiment, with an average rating of 5 from 69 reviews. Clients repeatedly praise attentive, consistent service, personalised treatments and a calm, well-appointed salon that delivers visible results and relaxation. Repeat bookings and comments about staff skill and warmth are the most important findings reinforcing a reliable customer experience and strong local reputation.
Reputation
Reputation & Ratings
12%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
95%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Afterglow Beauty NZ
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
View full report
Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
View full report
Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
View full report
More about Afterglow Beauty NZ
Afterglow Beauty NZ is a beauty salon based on Colombo Street in St Albans, Christchurch. Open since August 2022, it presents itself as a local salon focused on enhancing natural appearance while offering a relaxed treatment environment.
Services include salon facial treatments and relaxation-focused care such as scalp massages. Reviews and site material indicate staff work with clients on treatment plans, including preparing for events like weddings and transitioning between services as needs change.
Customers commonly report consistent service from familiar therapists, noting a calm, comfortable treatment space and practitioners who listen to individual concerns. Review themes mention repeat bookings, personalised care, and leaving appointments feeling relaxed and refreshed.
What distinguishes Afterglow Beauty NZ locally is its combination of a central St Albans location, an emphasis on attentive, consistent therapists, and a treatment mix that covers everyday relaxation and event-focused preparation. Clients seeking steady, personalised facial and relaxation treatments in Christchurch are the typical local audience.
Ready to see where you really stand?
Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.
Health Score
How healthy is my marketing?
Sign up to reveal
7.4
Market Rank
How do I stack up locally?
Sign up to reveal
#4
Progress
How much have I done?
Sign up to reveal
62%
- Prioritised action plan based on your real competitors
- Instructional walkthroughs for every recommendation
- Frequent progress reports as your scores improve
- No credit card required. 7-day free trial.
Your questions, answered
Everything you need to know about this report and MarketBase.
MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.
Not your business? Find yours here.
Search for your business and get your own free report. No sign-up required.
Can't find your business? We'll build your market on request, at no extra cost.