Marsh

Marsh

Marsh is an insurance broker based in Merivale, Christchurch, serving small and medium businesses through to local government across the Canterbury region. Brokers offer industry-specific knowledge in government and infrastructure, manufacturing, transport and trade. Customers can expect brokered commercial and liability solutions with an emphasis on local market understanding, though some reviews note concerns about claim responsiveness.

12 Papanui Road, Merivale, Christchurch 8014, NZ

Performance snapshot

How does Marsh measure up?

4.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

5.4

Overall Score

Scored out of 10 across nine marketing areas

7

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Marsh's digital health sits at 5.4 out of 10, indicating room for improvement across key areas. The business shows solid foundational strength in technical health and Google listing control, while gaps exist in customer engagement and on-page SEO. The most impactful findings are strong domain health and an claimed Google listing, contrasted with opportunities to improve opening hours alignment and review response activity.

Google Business Listing

Marsh's Google Business Listing shows moderate health with room for improvement. The listing is claimed, includes a website link and phone number, and shows open status, which supports customer access. However, the absence of a logo and a solid description pace the profile below local peers. Strengths include contact details and verified ownership.

Google Maps Ranks

Marsh shows an above-average health score of 6.5 out of 10 for Google Maps search performance, indicating reasonable visibility with room to improve local results. The strongest signals are the high ranking for key terms like "insurance agency in merivale" and "insurance agency in north beach," highlighting solid visibility in core areas and suburbs.

Citations & Social Media

Marsh shows a low overall health on social presence, at 2.3 out of 10, indicating limited visibility across key platforms. The strongest current asset is active LinkedIn presence, including a company page and a personal profile, which can help reach local business customers. Main opportunities lie in establishing profiles on Facebook, Instagram, TikTok, GrabOne and Neighbourly to improve discoverability.

Open Hours vs Demand

Marsh's temporal alignment cannot be precisely mapped because city-level popularity data is not available. The performance scope shows a health score of 6.9/10, indicating above-average alignment compared with peers. Without hourly demand inputs, specific hours of strong alignment or missed opportunities cannot be reliably listed. Review of local search trends is recommended to identify exact high-demand windows.

Marsh

Overall health is low based on review sentiment and a 2.6 average rating. Reviewers praise some aspects of service in a small number of positive reviews, but recurring criticism focuses on an unresponsive claims team. Given the limited recent review sample, the business shows mixed sentiment with responsiveness to claims emerging as the most important issue affecting customer perception.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

2.6

average rating

Your overall rating as seen by potential customers

12%

confidence

Rating reliability based on volume and consistency

Ready to see where you really stand?

Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.

Health Score

How healthy is my marketing?

Sign up to reveal

7.4

Market Rank

How do I stack up locally?

Sign up to reveal

#4

Progress

How much have I done?

Sign up to reveal

62%

  • Prioritised action plan based on your real competitors
  • Instructional walkthroughs for every recommendation
  • Frequent progress reports as your scores improve
  • No credit card required. 7-day free trial.
Start your free trial

Your questions, answered

Everything you need to know about this report and MarketBase.

MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.

Not your business? Find yours here.

Search for your business and get your own free report. No sign-up required.

Can't find your business? We'll build your market on request, at no extra cost.