Xpress Auto Parts
Xpress Auto Parts is a car wrecker and cash-for-cars service based in Manurewa, Auckland, serving greater Auckland, Northland and northern Waikato. They offer free car removal, national shipping of used parts and a growing stock of genuine secondhand parts at reduced prices. The company emphasises recycling and environmental care while trading in salvage vehicles and used auto parts.
Performance snapshot
How does Xpress Auto Parts measure up?
5
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7
Overall Score
Scored out of 10 across nine marketing areas
8.2
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Xpress Auto Parts shows an above-average digital health, with a 7.0/10 overall score. Strengths include a linked Google Business profile to the website, verified open-for-business status, a secure domain and correct business listing name, and claimed ownership enabling management of reviews. Key opportunities exist in hours alignment, rating confidence, star rating, and social profiles that require attention for competitive parity.
Google Business Listing
Xpress Auto Parts shows a moderate overall health with a 6.6/10, indicating above-average presence on Google but room for improvement. The listing already links to the website, is open-for-business and claimed, and lists a phone number, providing solid basic visibility. The top finding is a relatively weak description that lacks specifics about services and reasons to choose Xpress Auto Parts.
Google Maps Ranks
Xpress Auto Parts shows a very high health score for Maps Search, indicating strong local visibility across the Auckland suburbs. The top finding is that the aggregate Maps reach is excellent for surrounding areas, while the borough-specific presence in Manurewa remains strong and responsive to nearby consumers.
Citations & Social Media
Xpress Auto Parts shows an above-average health score of 6.4 out of 10 for its social and directory presence, indicating reasonable reach with room for growth. The top opportunities point to creating and optimising profiles on Instagram, Facebook, TikTok, Yellow Pages and LinkedIn to improve discoverability and customer engagement.
Open Hours vs Demand
Opening hours are already well aimed and one specific gap remains. No closed-hours window is recorded for the week, and when customers do find the business closed they meet a closed door. The busiest hours are not recorded for any closed window, so the existing busiest hours hold the position and let customers arrive and be served during those peak times.
Overall sentiment is mixed with an average rating of 3.7, reflecting more positive experiences but meaningful issues. Customers frequently praise friendly, helpful in-person service, good value on used parts and tyres, and the business's recycling focus. The most significant recurring complaint is phone responsiveness and rude phone manners, which appears repeatedly in one-star reviews and undermines the otherwise positive in-person reputation.
Reputation
Reputation & Ratings
32%
response rate
How often you engage with customer feedback
3.7
average rating
Your overall rating as seen by potential customers
55%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Xpress Auto Parts
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Xpress Auto Parts
Xpress Auto Parts is a car wrecker and cash-for-cars operator located in Manurewa, Auckland. It serves the greater Auckland region as well as Northland and northern Waikato, handling vehicle removals and the resale of genuine used auto parts.
The business offers free car removal and a cash-for-cars service, along with an expanding inventory of genuine used parts sold at a fraction of original prices. Parts are available for local collection and are shipped nationwide, and the website highlights services including car wrecking and parts supply.
Customers commonly report quick, easy transactions and friendly service when parts are sourced and ready for collection. Several reviews praise helpful staff and straightforward deals, while a minority of more recent reviews mention difficulty reaching the team by phone, indicating occasional communication issues.
Locally, Xpress Auto Parts positions itself as a recycler of end-of-life vehicles and a supplier of affordable secondhand parts, with a practical focus on free removals, national shipping and keeping a growing parts stock. Its Manurewa location and regional coverage make it a local option for customers seeking salvage parts and vehicle disposal.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
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62%
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