The Apothecary
The Apothecary is a herbal medicine shop and health clinic located in The Tannery emporium, Woolston, Christchurch. Operating since October 2013, it offers consultations with qualified health professionals, an extensive herbal pharmacy and evidence-based nutritional supplements. The shop also stocks natural skincare, toiletries and a refillery, with staff known for knowledgeable, helpful service.
Performance snapshot
How does The Apothecary measure up?
6.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
9.1
Overall Score
Scored out of 10 across nine marketing areas
7.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The Apothecary shows a very high digital marketing health score of 9.1 out of 10, indicating strong overall presence. A key takeaway is solid listing basics-claimed status, phone number and website link-plus open-for-business status. The most notable opportunity is increasing Google reviews and response rate to strengthen trust and local visibility.
Google Business Listing
The Apothecary's Google Business Listing shows solid basic setup with a claimed, verified profile, a working phone number and a valid website link, and an open-for-business status. The overall health is 7.2 out of 10, indicating good foundation but room for improvement. A key finding is that listing descriptions are still below the local mid-point, with scope to improve the narrative for customers.
Google Maps Ranks
The Apothecary shows a healthy Google Maps presence with a high overall health score and solid local visibility, supported by top performing keywords in Woolston and surrounding areas. The business ranks well in aggregate maps searches, with the suburb/borough score in the top quartile. Focused opportunities include maintaining strong listings and refining presence to push into the top 10% locally.
Citations & Social Media
The Apothecary shows strong social presence with outstanding Instagram and Facebook profiles, both earning very high trust scores. Overall health is 7.5 out of 10 (high). The most important findings are: ongoing strong Instagram and Facebook activity and trust, while opportunities exist to expand presence on other directories and platforms to reach new customers.
Open Hours vs Demand
The Apothecary's opening hours mostly match Christchurch demand, with many weekday peaks covered but some high-value morning slots missed. Strong alignment appears midweek and late afternoon on busy days, while several popular 9am hours are closed. A few weekend openings fall in low-demand windows and could be reviewed to reduce staffing cost without losing peak trade.
The business has an overall health score of average rating 4.3 from 55 Google reviews. Customers consistently praise knowledgeable, helpful staff, the extensive herbal pharmacy and natural product range. Key concerns include a small number of complaints about pricing discrepancies, occasional dissatisfaction with consultation outcomes, and isolated product safety worries, balanced by frequent mentions of prompt service and useful online ordering.
Reputation
Reputation & Ratings
16%
response rate
How often you engage with customer feedback
4.3
average rating
Your overall rating as seen by potential customers
70%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for The Apothecary
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very high
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about The Apothecary
The Apothecary is a herbal medicine shop and clinic in The Tannery emporium, Woolston, Christchurch, established in October 2013. It presents itself as a science-based herbal medicine provider where customers can visit the retail space or book clinic consultations with qualified health professionals.
Services include over-the-counter herbal remedies and a clinic for minor or more complex health concerns. The Apothecary lists herbal tinctures, teas, powders, tablets, capsules, syrups, elixirs, vinegars, oils, ointments, balms and creams. It also offers world-leading evidence-based nutritional supplements and lifestyle advice.
Customers commonly encounter knowledgeable, helpful staff who answer questions and offer suggestions, and reviewers highlight natural hygiene products, soaps and remedies. Feedback mentions effective herbal options such as teas and lip balm concerns are raised about specific product ingredients, reflecting that shoppers pay attention to product formulations as well as staff guidance.
Locally, The Apothecary combines a retail herbal pharmacy with a clinic and an in-store Skincare Refillery, making it a convenient option for Christchurch customers seeking herbal and nutritional products alongside professional health advice. Its long presence in Woolston and range of stocked items define its local character.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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