Marcio's Hairdresser

Marcio's Hairdresser

Marcio's Hairdresser is a Christchurch Central City salon on Antigua Street offering men's, ladies' and teenagers' haircuts plus beard trims. Established by Marcio, who brings decades of cutting experience, the salon accepts walk-ins and bookings and advertises a free car park. Payment options include cards and cash, with weekday and Saturday opening hours.

17/212 Antigua Street, Christchurch Central City, Christchurch 8011, NZ

Performance snapshot

How does Marcio's Hairdresser measure up?

7.9

Reputation Score

Reviews, ratings, response rate, and business listing completeness

7

Overall Score

Scored out of 10 across nine marketing areas

5.5

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Marcio's Hairdresser has an above-average health score of 7.0 out of 10, indicating solid digital marketing health with room to tighten several areas. The strongest current results include a claimed Google Business Listing, a visible business title and a phone number, and an open-for-business status that helps customers find and contact the salon. The most notable opportunity is improving Google Maps presence and an active Instagram profile to boost local visibility.

Google Business Listing

Marcio's Hairdresser shows a healthy Google Business Listing with a 6.6/10 health score and clear infor mation like a listed phone number, website link, claimed status and open status. Key strengths include a verified listing, a visible title, and a direct contact method, all supporting easy discovery by customers. The main opportunities focus on improving the description and adding more high-quality photos to reach mid-market benchmarks.

Google Maps Ranks

Marcio's Hairdresser faces a very low overall health in Google Maps search, indicating limited visibility across multiple suburbs. The top opportunities point to refining the Google Business Listing and ensuring address accuracy to maximise borough presence. Focus on aligning suburb/borough information with the maps query for better rankings.

Citations & Social Media

Marcio's Hairdresser shows a low overall health in social presence (2.3/10). The strongest current asset is an outstanding Facebook profile and an active Neighbourly listing, with a well-maintained Fresha listing and directory presence on Fresha and Yellow. The main opportunities lie in establishing Instagram and TikTok profiles, improving Neighbourly and Yellow visibility, and adding a NoSecretSalon profile to broaden reach.

Open Hours vs Demand

Marcio's Hairdresser is partially well aligned with local demand: several mid-day slots on Tuesday and Saturday match high search activity, but several Monday lunch hours and Sunday afternoon are closed during popular periods. There are no open hours during low-demand windows, so current hours avoid obvious waste. Overall, the schedule hits key Saturday and Tuesday peaks but misses some commercially valuable Monday and Sunday windows.

Marcio's Hairdresser

Overall sentiment is very positive, with an average Google rating of 4.8 from 91 reviews. Customers consistently praise Marcio's cutting skill, friendly manner and the salon's clean, relaxing atmosphere. Frequent mentions of convenient walk-ins and bookings, a reliable online booking system, beard trims and a free car park support a steady local client base and repeat visits.

Reputation

Reputation & Ratings

82%

response rate

How often you engage with customer feedback

4.8

average rating

Your overall rating as seen by potential customers

89%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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