Embellished
Embellished is a beauty salon in Templeton, Christchurch, offering salon treatments with a focus on personalised brow work. Located in the Templeton area, it is known locally for the care provided by Dani and a steady base of long-term clients who value comfortable appointments and precise eyebrow shaping.
Performance snapshot
How does Embellished measure up?
2.4
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.3
Overall Score
Scored out of 10 across nine marketing areas
4.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Embellished shows low digital marketing health with a 2.3/10 score. Strengths include a complete Google Business Listing with a website link, a visible listing title and phone number, and a top-quartile Google star rating, plus a strong Facebook profile. Primary opportunities focus on opening hours alignment, improving Google Maps results, increasing review responses, and maintaining rating momentum.
Google Business Listing
Embellished's Google Business Listing shows a fair overall health but significant room for improvement. The listing already provides a website link, phone number, a complete address and a main image, which supports local credibility. However, critical gaps include listing claimed status, current open/closed status, a meaningful description, and more visuals to engage potential customers.
Google Maps Ranks
Embellished shows above-average health in Maps search performance with a 6.6/10 overall score and strong borough visibility. The key finding is top-tier performance for borough-specific searches and several high-confidence keywords ranking at the top. There is opportunity to improve aggregate Maps results to move from good to stronger visibility overall.
Citations & Social Media
Embellished shows a below-average health score of 4.0 out of 10 for Citations & Social Presence, indicating limited online trust across platforms. The strongest recent asset is a very high-trust Facebook profile, with room to broaden reach through other channels. Key opportunities include adding TikTok and GrabOne presence, improving Yellow Directory listings, and maintaining Instagram trust as a solid base.
Open Hours vs Demand
Embellished currently has no published opening hours, so alignment with Christchurch demand patterns cannot be measured directly. Without hours, there is no recorded strong alignment and potential peak-time demand may be missed. Adding clear opening hours will allow comparison to city-level salon search peaks and reveal whether current availability matches local customer demand or contains inefficient low-demand openings.
Overall review health is very positive: Embellished holds an average 5.0 rating from 11 historical Google reviews, indicating strong customer satisfaction. Reviews consistently praise Dani's personalised brow work, friendly and professional manner, and the comfortable appointment experience. Few or no complaints appear in the historical corpus, though there are no recent reviews within the last two years to confirm current performance.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
74%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Embellished
Shared domain detected
Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.
More about Embellished
Embellished is a beauty salon based in Templeton, Christchurch. It operates as a local salon offering beauty treatments and services from a fixed location in the Templeton community.
The salon's services emphasise personalised care, with a notable focus on eyebrow shaping and other salon treatments. Reviews consistently mention Dani by name, indicating she is a central practitioner who carries out a range of beauty tasks for clients.
Customers tend to describe appointments as comfortable and caring, with repeated praise for the quality of brow work. Many reviewers say they have attended since the salon opened and highlight consistent results and a welcoming approach from staff.
Locally, Embellished is distinguished by a loyal client base and exceptionally positive feedback. The salon's reputation rests on reliable, personalised service and a strong emphasis on precise eyebrow work provided by a named practitioner.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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