Scrap My Car
Scrap My Car is an automotive dismantler and car removal service based in East Tāmaki, Auckland. They offer free car removal across the Auckland region and provide same-day pickups for old, damaged or unwanted vehicles. The company highlights cash payments for scrap cars, quick communication by phone and text, and eco-friendly recycling and wrecking services.
Performance snapshot
How does Scrap My Car measure up?
9.2
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.9
Overall Score
Scored out of 10 across nine marketing areas
6.8
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Scrap My Car shows a solid overall digital marketing health, with a 7.9 out of 10. Key strengths include a claimed and contactable Google Business Listing with a live Open-for-Business status and a linked website, plus a secure domain. The main opportunities relate to alignment of opening hours, stronger local visibility in maps, and establishing active social profiles.
Google Business Listing
Scrap My Car shows a strong Google Business Listing health with a score of 8.5 out of 10. This indicates solid presence and control over essential details, with room for minor improvements. The business benefits from an accurate title, claimed status, a linked website, live open status and a visible phone number for customers to contact.
Google Maps Ranks
Scrap My Car shows a below-average health score of 4.0 out of 10, indicating limited visibility on Google Maps across city-wide searches and within the suburb. The strongest opportunities lie in increasing presence across surrounding suburbs and improving local suburb rankings, with a focus on maintaining steady review inflow to support ranking signals.
Citations & Social Media
Scrap My Car shows an above-average health score on social and directory presence, indicating solid baseline visibility. The top finding is missing Instagram, Facebook, TikTok profiles, and directory listings (TikTok, Yellow Pages) that limit discovery. Addressing these profiles would improve reach and customer interactions with minimal effort.
Open Hours vs Demand
Open hours are already well aimed and one specific gap remains. No closed-hours window is available this week because no market demand data was recorded, and customers who come at those times meet a closed door. No busiest hours are identified inside a closed window this week, so the current alignment holds the position and lets customers arrive when the business is open.
Scrap My Car shows very strong customer sentiment with an average Google rating of 5 from 187 reviews. Customers consistently praise fast, responsive communication by phone and text, same-day pickups and cash payments for scrap vehicles. The most important finding is reliable, speedy service that makes transactions easy; service consistency appears to drive most five-star feedback.
Reputation
Reputation & Ratings
100%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
97%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Scrap My Car
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Scrap My Car
Scrap My Car is an automotive dismantler and scrap car removal service located in East Tāmaki, Auckland. The company handles unwanted, damaged and end-of-life vehicles across the Auckland region, offering free removal and same-day pickups where possible.
Services include cash payments for scrap cars, car wrecking, junk car removal and vehicle recycling. The listing and website describe free car removal across Auckland and a focus on fast collection times. Customers can request quotes by phone and arrange collection times directly with the team.
Customer feedback emphasises fast, clear communication via phone and text, timely collections and a hassle-free process. Reviewers commonly note quick quoting and punctual pick-ups, and several mention receiving competitive cash offers. Replies from the business indicate a focus on prompt removal and straightforward service for sellers.
Locally, Scrap My Car positions itself as a practical option for Aucklanders needing quick disposal of wrecked or unwanted vehicles. The combination of free regional removal, same-day collection options and on-the-spot cash offers is what the listing and reviews identify as the business's main local distinguishing features.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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