The Salon Collective
The Salon Collective is a hair salon in Avonhead, Christchurch, that describes itself as a team of holistic hair artists specialising in blondes. They state colour services are offered as packages, and clients can expect staff focused on trained techniques for foils and blonde work. Reviews commonly note friendly, professional service and consistent results with repeat clients.
Performance snapshot
How does The Salon Collective measure up?
7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.9
Overall Score
Scored out of 10 across nine marketing areas
7.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The Salon Collective's digital health sits at 7.9 out of 10, indicating a solid overall position with room to grow. The most impactful findings are a strong Google Business presence with claimed status and accessible contact details, and open-for-business status that shows reliable availability for clients.
Google Business Listing
The Salon Collective shows solid listing health with a 6.8/10 score, indicating above-average completeness. Key strengths include a claimed listing, open-for-business status, a website link and a phone number, which support easy customer contact. The main opportunity is refining the listing description to rise above the bottom quartile, while photos remain competitive and should continue to improve.
Google Maps Ranks
The Salon Collective shows very strong visibility on Google Maps, with an overall health score of 8.8 out of 10. This indicates solid local presence and good chances for attracting nearby clients. The borough-specific ranking is among the top 10%, which supports continued focus on maintaining elite visibility in Avonhead and surrounding areas.
Citations & Social Media
The health of The Salon Collective's citations and social presence is strong, with a high overall score. The strongest findings are outstanding Instagram and Facebook profiles that reinforce brand credibility and engage clients, and a well-ranked Fresha listing that supports new client discovery.
Open Hours vs Demand
The Salon Collective's opening hours show mixed alignment with Christchurch demand. The salon is open during many strong midweek lunchtime peaks (notably Tuesday and Wednesday noon-2pm), but it is closed during several busy Saturday midday hours and Tuesday 11am, creating missed commercial opportunities. There are no low-demand open hours, so wasted time in schedule is not evident.
The Salon Collective shows overall positive health with an average rating of 4.4 from 25 reviews, indicating mostly satisfied customers. Reviews repeatedly praise friendly, professional staff, consistent results and strong expertise with blondes and foil work. A small number of one-star reviews point to occasional issues with explanations or expectations, but the dominant sentiment is repeat patronage and reliable outcomes.
Reputation
Reputation & Ratings
69%
response rate
How often you engage with customer feedback
4.4
average rating
Your overall rating as seen by potential customers
65%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for The Salon Collective
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
View full report
Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
View full report
Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
View full report
More about The Salon Collective
The Salon Collective is a hair salon located in Avonhead, Christchurch, that describes itself as a collective of holistic hair artists specialising in blonde work. The salon presents itself as focused on "all things blonde" and emphasizes care for hair condition as part of the beauty outcome.
Colour work is a central offering. The salon states all colour services are provided in packages, with the team presenting their training and continued skill development as the foundation for their approach. Mentioned services in reviews include full head foils and foil work tailored to blonde tones.
Customers commonly describe friendly and professional interactions with staff. Review themes point to consistent results, with clients returning for repeat appointments and naming specific stylists who understand individual preferences. Several reviews single out positive experiences with foil work, colour tone control and hair condition after treatment.
Locally, The Salon Collective is positioned as a specialist option for clients seeking blonde colour services in Avonhead and broader Christchurch. Its packaged colour approach, stated focus on ongoing training, and reviewer themes of professional, friendly service and reliable outcomes are practical markers that help potential clients understand what to expect.
Ready to see where you really stand?
Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.
Health Score
How healthy is my marketing?
Sign up to reveal
7.4
Market Rank
How do I stack up locally?
Sign up to reveal
#4
Progress
How much have I done?
Sign up to reveal
62%
- Prioritised action plan based on your real competitors
- Instructional walkthroughs for every recommendation
- Frequent progress reports as your scores improve
- No credit card required. 7-day free trial.
Your questions, answered
Everything you need to know about this report and MarketBase.
MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.
Not your business? Find yours here.
Search for your business and get your own free report. No sign-up required.
Can't find your business? We'll build your market on request, at no extra cost.